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Bridging the Digital Divide with Mobile Services

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The exploding popularity of smartphones and other mobile devices provides a unique opportunity for libraries to help bridge the digital divide. These devices are often discussed in the context of affluent populations and academic libraries, yet the demographics of mobile internet users are much more diverse than this, and the potential for mobile library services is correspondingly broad.

In this issue of Library Technology Reports, Andromeda Yelton shows how libraries can build on the breadth of this population to help bridge the digital divide and provide even greater access to information. Yelton breaks down the demographics of mobile internet users, provides examples of how different libraries are reaching out to these populations, and suggests what the future may hold for this trend.

Topics include:

    Who are mobile users?
    What are mobile websites and mobile friendly-websites?
    Expanding access to devices, collections, and services
    Where to go next

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In this guide, former YALSA President Braun explains what teen services advocacy is and why it is important. Braun gives readers the information required in order to advocate for teens and as a result improve library services, the value of the library in the community, and the lives of young adults. Topics include

How to be an effective advocate for teens
How to practice advocacy skills and techniques
How to setup successful long-term teen services advocacy initiative
Examples of successful advocacy campaigns

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Being a great teacher is part and parcel of being a great librarian. In this book, veteran instruction services librarian McAdoo lays out the fundamentals of the discipline in easily accessible language. Succinctly covering the topic from top to bottom, he

    Offers an overview of the historical context of library instruction, drawing on recent research in learning theory to help the instructor choose the most effective strategies for any situation
    Shows readers how to assess the information needs of a given audience, how to develop a curriculum for teaching information literacy, and how to fit an appropriate amount of content into the allotted time
    Addresses the pros and cons of online versus face-to-face instruction
    Includes methods for publicizing the availability of the librarys learning opportunities

With expert guidance for putting theory into practice, McAdoos book helps librarians connect with students as effectively as possible.

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Using LibGuides to Enhance Library Services

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The easy-to-use tools in Springshares LibGuides help you organize webpages, improve students research experience and learning, and offer an online community of librarians sharing their work and ideas. Editors Dobbs, Sittler, and Cook have recruited expert contributors to address specific applications, creating a one-stop reference. Readers will be able to create subject guides that achieve the full potential of LibGuides with advice on such topics as

    Learning from the besta showcase of 28 LibGuides with exceptional design and pedagogy
    Collaborating with faculty to embed LibGuides in course management systems
    Creating a customized look to your LibGuides with design flair and enhanced functionality
    Getting ready for smart-phone users with a plan for the mobile web
    Setting up Google Analytics on a LibGuide site
    Teaching with LibGuides

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Improving the Visibility and Use of Digital Repositories through SEO

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Recent OCLC surveys show that less than 2 percent of library users begin their search on a library website, which is why search engine optimization (SEO) is so crucial. And though a survey of faculty researchers at four major universities showed that most consider Google and Google Scholar amazingly effective for their research, low Google Scholar indexing ratios for library institutional repositories is widespread because it ignores common library metadata. Arlitsch and OBrien, who have presented and published widely on the topic, show how to ensure that high-value content is visible to researchers in this new book. Drawing on their expertise in digital libraries and corporate marketing, they show how to mount a successful SEO strategy, including

    Recommended dashboards for increasing participation by sharing data
    Avoiding the four most common crawler errors that lead to low rankings
    How to effectively utilize the Google Keyword Tool
    The use of domain settings to generate unit-specific reports for special collections, institutional repositories and university presses

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Some of the most engaged and frequent users of public libraries are over the age of 50. They may also be the most misunderstood. As Baby Boomers continue to swell their ranks, the behavior, interests, and information needs of this demographic have changed dramatically, and Schull's new book offers the keys to reshaping library services for the new generations of active older adults. A must-read for library educators, library directors, and any information professional working in a community setting, this important book Analyzes key societal trends, such as longer lifespans and improved population health, and their implications for libraries' work with this demographic Profiles Leading-Edge States and Beacon Libraries from across the nation at the forefront of institutional change Discusses issues such as creativity, health, financial literacy, life planning, and intergenerational activities from the 50+ perspective, while showing how libraries can position themselves as essential centers for learning, encore careers, and community engagement Spotlights best practices that can be adapted for any setting, including samples of hundreds of projects and proposals that illustrate new approaches to 50+ policies, staffing, programs, services, partnerships, and communications
The wisdom and insight contained in this book can help make the library a center for positive aging.

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Fully a third of all library supervisors are managing in the middle: reporting to top-level managers while managing teams of peers or paraprofessional staff in some capacity. This practical handbook is here to assist middle managers navigate their way through the challenges of multitasking and continual gear-shifting. The broad range of contributors from academic and public libraries in this volume help librarians face personal and professional challenges by

    Linking theoretical ideas about mid-level management to real-world situations
    Presenting ways to sharpen crucial skills such as communication, productivity, delegation, and performance management
    Offering specific advice on everything from supervision to surviving layoffs

Being a middle manager can be a difficult job, but the range of perspectives in this book offer strategies and tips to make it easier.

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Based on his first-hand experiences migrating the IT infrastructure of Wake Forest University's Z. Smith Reynolds Library, Mitchell's book bridges the gap between organizational and technical issues in decision making for cloud computing in libraries. The guidance he provides will help librarians select the cloud computing solution that is right for their library while matching staff expertise to the customization involved. Written for both librarians and IT staff, this book includes:

Specific information about the technical requirements, capabilities, and limitations of different cloud approaches
Coverage of organizational factors, institutional capacity, cost, and other important considerations
An examination of software-as-a-service (SaaS) and platform-as-a-service (PaaS) solutions that are relevant to library information systems
Discussions about legal and policy issues

By exploring specific examples of cloud computing and virtualization, this book allows libraries considering cloud computing to start their exploration of these systems with a more informed perspective.

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Reflecting on the Future of Academic and Public Libraries

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Academic and public libraries are much different today than they were even 15 years ago. With even bigger changes on the horizon, what lies in store? This volume offers ideas to academic and public librarians about the future of library services. Editors Hernon and Matthews invite a raft of contributors to step back and envision the type of future library that will generate excitement and enthusiasm among users and stakeholders. Anyone interested in the future of libraries, especially library managers, will be engaged and stimulated as the contributors

Examine the current state of the library, summarizing existing literature on the topic to sketch in historical background
Project into the future, using SWOT analysis, environmental scans, and other techniques to posit how library infrastructure (such as staff, collections, technology, and facilities) can adapt in the decades ahead
Construct potential scenarios that library leaders can use to forge paths for their own institutions

The collection of knowledge and practical wisdom in this book will help academic and public libraries find ways to honor their missions while planning for the broader institutional changes already underway.

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This wide-ranging survey takes stock of our institutions' strengths, weaknesses, opportunities, and threats, analyzing how libraries and the very concept of librarianship have been comprehensively transformed over the past few decades. A respected veteran of libraries who has witnessed first-hand the many changes in the library world, Woodward provides a balanced, realistic look at the situation confronting both libraries and information professionals. In an assessment that proves both provocative and stimulating, she

Examines the key technological and economic developments that have already had an impact on librarianship, and offers a frank evaluation of the roles libraries must fill today and in the future
Sums up the trends in library management of e-books and other electronic media, in the process showing how libraries can enlarge their function as community hubs through digital innovation
Analyzes the skills and versatility todays library professionals need to survive and thrive, presenting career advice for staying current in the fields changed professional environment
Offers survival strategies tailored to librarians particular contexts, including academic, public, and school libraries

The Transformed Library is an institution that can be more vibrant and relevant than ever, and Woodwards book demonstrates how.

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Social web technologies present an often confusing array of options for answering user reference questions. Applying 20 years experience as a reference librarian working through the development of virtual reference and the integration of new tools and technologies into the industry, Thomsett-Scott lays out how libraries are using vendor services such as LibraryH3lp, LibAnswers, and Text a Librarian, as well as free tools like Twitter and Google Voice for their reference needs. Practitioners offer details on virtual reference services such as Twitter Search, instant messaging services such as Google Voice and Chat, and collaborative services such as My Info Quest.

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Cart's Top 200 Adult Books for Young Adults

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Michael Cart, former YALSA president and the best-selling author of Young Adult Literature: From Romance to Realism, applies his considerable expertise as one of the nations leading experts on YA literature to identify exceptional adult books that will satisfy a variety of young adults recreational reading tastes. Drawing on his work as columnist and critic for Booklist, Cart bases his recommendations on the notoriously choosy reading interests of todays older young adults, and his roundup of high-quality titles

Features only the best of the bestno cheesy star bios or chick lit lite here
Covers a wide range of genres, from graphic novels and real-life adventures to romance and speculative fiction
Includes numerous read-alikes and related-titles lists, making it a great tool for both collection development and readers advisory
Makes finding a great book easy, with multiple indexes and thorough annotation 

Put together with insight and obvious affection, Cart's guide spotlights hundreds of great books for a hard-to-satisfy audience.

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The approval by The National Information Standards Organization (NISO) of a new standard for RFID in libraries is a big step toward interoperability among libraries and vendors.  By following this set of practices and procedures, libraries can ensure that an RFID tag in one library can be used seamlessly by another, assuming both comply, even if they have different suppliers for tags, hardware, and software. In this issue of Library Technology Reports, Lori Bowen Ayre, an experienced implementer of automated materials handling systems,

    Provides background on the evolution of the standard 
    Addresses the costs and benefits of RFID, which can be an expensive technology
    Discusses issues for libraries and their vendors in migrating to the new standards, identifying additional steps needed to remove legacy barriers
    Offers recommendations for libraries that have implemented RFID as well as for those getting started
    Shows how to use tags to optimize workflows and design new services

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FRBR, RDA: Resource Description and Access, and Library of Congresss commitment to a new bibliographic framework all point toward opportunities for shared, linked library data. In this issue of Library Technology Reports, Karen Coyle updates readers on the development of fundamental resources such as standards, data elements, and term lists, showing how they fit together.  In clear, straightforward language, she introduces common Semantic Web terminology and acronyms, like RDF, triples, SKOS, OWL, and SPARQL, showing readers how to locate defined metadata elements on the Web. Coyle lists and describes 20 sources of general use data elements to use, from ISBD elements to Facebooks Open Graph, also describing numerous examples of topical lists suited to linking with library data, including subject lists, thesauri, and other controlled vocabularies. For developers and programmers, Coyle describes emerging tools that facilitate data element creation, validation of Semantic Web structures, link creation, and linked data searching.

Topics include:

The future of bibliographic control
Four rules of linked data
Metadata definition and development
Link creation and term mapping
Additional resources, including websites, tutorials, and further reading

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Jump-Start Your Career as a Digital Librarian

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The skills of digital librarianship are more crucial than ever, and these same skills are in high demand outside the field, from tech startups undertaking digitization projects to digital humanities centers bringing together professors, computer scientists, and information technologists. Map out your career in this fast-growing field with the full range of perspectives gathered in this clear, concise overview of the core concepts and competencies of digital librarianship. Twenty-one experienced practitioners from a variety of settings offer realistic views of todays job market, typical project dynamics, and employer expectations. Whether youre a new graduate just starting out or a seasoned professional transitioning from a more traditional area such as cataloging or archives, youll benefit from this books valuable coverage of topics such as

    Activities and roles of the digital librarian, including management of digital projects and collaboration
    Developing and using transferable skills
    Becoming familiar with metadata
    How digital librarians are re-shaping scholarly publishing
    The concept and framework of digital preservation best practices
    Technical competencies such as XML and content management systems

Familiarity with digital practices is increasingly important for all information professionals, and this book offers a solid foundation in the discipline.

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Informational Picture Books for Children

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Enrich your library collection with outstanding informational books that children really want to read. This annotated resource by veteran childrens book reviewer Isaacs surveys the best nonfiction/informational titles for ages 3 through 10, helping librarians make informed collection development and purchasing decisions. With information on 250 books, this volume

Features an introductory chapter which takes a close look at what makes a successful informational picture book
Provides thoughtful descriptions for each title, including complete bibliographic information, age-level guidance, and notes on book awards won
Works as curriculum support as well as a tool for elementary RA, with easy-to-use topical organization and a separate subject index

Picturing the World is an invaluable aid to librarians and educators in their ongoing search for high quality informational childrens books.

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A Guide for Librarians and Research Professionals

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In times of recession, the library is more critical than ever for those who want to start a business and need to do research, and academic and public libraries are at the heart of a growing need to research business questions. An accidental business reference librarian by trade, Ross explains how to provide quality reference help on issues from marketing to finance--for business people, students, and even business faculty. Honing in on fundamentals, this practical guide

    Explains how to conduct the reference interview, with tips for helping clients help themselves
    Identifies important business resources, both free and fee-based
    Offers chapters devoted to industry and market information; small-business needs; international business research; investing and the stock market; and marketing and demographics 

A detailed bibliography functions as both a standing reference for desk use as well as a collection development aid for building a core business collection. Including numerous illustrative case studies, Making Sense of Business Reference takes the guesswork out of doing business.

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The Librarian's Legal Companion for Licensing Information Resources and Services

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Legal expert Lipinski offers a definitive sourcebook for information licensing in libraries, including copyright and contract matters, general contract law concepts, developments in online and information contracting; and the advantages and disadvantages of licensing. Readers will find clear guidance on deciphering the legalese in agreements, advice on negotiating or countering provisions with library-friendly alternatives, and detailed explanations of specific licenses as well as a discussion of issues regarding online and information contracting. Additionally, three special sections provide valuable information in an easy-to-reference format:

    Deconstructions of four common license agreements: Access Newspaper Archive, BioOne, Nature Academic, and Amazon.com Kindle
    Answers to 126 questions about specific licensing agreements, plus a glossary, checklist and review tool for evaluating a license agreement
    20 key issues in licensing agreements, accompanied by sample clauses

Youll save time, money, and unnecessary stress by putting the law on your side with this all-in-one guide to buying and licensing agreements.

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Audiobooks are now a staple in most public and school libraries, and with good reason, since they have a clear role in the education of todays born digital generation. Burkey, who has been following their rise in popularity for years, combines a fascinating history of the medium and practical tips for using them in a readable guide applicable to school and public librarians as well as classroom teachers. Enriched  with reflections and comments from authors, audiobook narrators, producers, reviewers, and librarians, this book

Shows how audiobooks not only benefit struggling readers and bring families together but also fit neatly within newly accepted standards for early literacy education
Demonstrates how to use audiobooks as classroom and library tools for learning
Identifies how to locate must-have audiobooks and offers advice for maintaining a collection 

Including an overview of the major audiobook awards and lists of additional resources, Burkeys guide will help librarians and educators unlock the educational potential of audiobooks for youth.

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Public libraries are keystone public institutions for any thriving community, and as such can be leaders in making cities better places to work, play, and live. In this important book, noted urban planner and librarian Dudley shows how public libraries can contribute to placemaking, or the creation and nurturing of vital and unique communities for their residents. Using case studies and other information from the field, the author

    Shows how public libraries can address pressing urban and environmental sustainability issues through smart urban design practices, making contributions to economic regeneration, and a commitment to social equity
    Provides examples of innovation in public library design, management, collaboration and public services
    Offers librarians, library administrators, and even urban planners the practical knowledge, tools, and vocabulary to overcome professional and disciplinary barriers

From the economic renewal potential of library development projects, to the provision of public space in a privatizing world, from services for the homeless to crisis management during urban disasters, Public Libraries and Resilient Cities explores the vital role that public libraries can play in the promotion of ecologically, economically, and socially sustainable communities in challenging times.