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Anaesthesia at a Glance is a brand new title that provides a concise and visually-orientated summary of a comprehensive lecture course in anaesthesia. Ideal for clinical undergraduate medical students and Foundation Programme doctors undertaking anaesthesia attachments, it gives a systematic, broad view of anaesthesia in various specialties, taking the reader through preparation, management and the pharmacology behind anaesthetic medicine. Anaesthesia at a Glance is supported by a companion website at www.ataglanceseries.com/anaesthesia containing interactive multiple-choice questions and answers together with a selection of interactive cases  perfect for study and revision. Whether you want to refresh your knowledge or need a thorough overview of the specialty, Anaesthesia at a Glance presents all the vital clinical information you need.

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Personal tales of perseverance and beer making from the founder of Sierra Nevada Brewing Co.  Beyond the Pale chronicles Ken Grossman's journey from hobbyist homebrewer to owner of Sierra Nevada Brewing Co., one of the most successful craft breweries in the United States. From youthful adventures to pioneering craft brewer, Ken Grossman shares the trials and tribulations of building a brewery that produces more than 800,000 barrels of beer a year while maintaining its commitment to using the finest ingredients available. Since Grossman founded Sierra Nevada in 1980, part of a growing beer revolution in America, critics have proclaimed his beer to be "among the best brewed anywhere in the world."  Beyond the Pale describes Grossman's unique approach to making and distributing one of America's best-loved brands of beer, while focusing on people, the planet and the product Explores the "Sierra Nevada way," as exemplified by founder Ken Grossman, which includes an emphasis on sustainability, nonconformity, following one's passion, and doing things the right way Details Grossman's start, home-brewing five-gallon batches of beer on his own, becoming a proficient home brewer, and later, building a small brewery in the town of Chico, California  Beyond the Pale shows how with hard work, dedication, and focus, you can be successful following your dream.

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Concepts in Male Health: Perspectives Across the Lifespan Concepts in Male Health: Perspectives Across the Lifespan offers a practical approach to understanding the health of males of all races, ethnicities, socioeconomic status, cultures, ages, and orientations. Each chapter of this book comprehensively reviews an important dimension of male health and examines the contributing historical, epidemiological, psychosocial, cultural-ethical, legal, political, and economic influences. The diverse range of topics allows for complete coverage ranging from body structuresand sexuality to aggression and occupational health. The book contains the most recent research and evidence-based science and addresses issues in male health throughout the lifespan in an easy-to-understand format. Learning objectives are presented in an accessible format and reflect real life situations. Review questions provided at the end of each chapter address health-specific content included in the chapter and span both the scope and the breadth of the information. This book is ideal for programs in health education, public health, community health nursing, gender studies, and other health sciences.

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The Most Powerful Way to Turn Clicks Into Customers

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How Your Business Can Use the Science That Helped Win the White House The average conversion ratethe rate at which visitors convert into customersacross the web is only 2%. That means it's likely that 98% of visitors to your website won't end up converting into customers. What's the solution? A/B testing. A/B testing is the simple idea of showing several different versions of a web page to live traffic, and then measuring the effect each version has on visitors. Using A/B testing, companies can improve the effectiveness of their marketing and user experience and, in doing so, can sometimes double or triple their conversion rates. Testing has been fundamental in driving the success of Google, Amazon, Netflix, and other top tech companies. Even Barack Obama and Mitt Romney had dedicated teams A/B testing their campaign websites during the 2012 Presidential race. In the past, marketing teams were unable to unleash the power of A/B testing because it required costly engineering and IT resources. Today, a new generation of technology that enables marketers to run A/B tests without depending on engineers is emerging and quickly becoming one of the most powerful tools for making data-driven decisions. Authors Dan Siroker and Pete Koomen are cofounders of Optimizely, the leading A/B testing platform used by more than 5,000 organizations across the world. A/B Testing: The Most Powerful Way to Turn Clicks Into Customers offers best practices and lessons learned from more than 300,000 experiments run by Optimizely customers. You'll learn:  What to test How to choose the testing solution that's right for your organization How to assemble an A/B testing dream team How to create personalized experiences for every visitor And much more  Marketers and web professionals will become obsolete if they don't embrace a data-driven approach to decision making. This book shows you how, no matter your technical expertise.

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Seven Principles for Business Transformation Through Functional Integration

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In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no longer yield the returns they once did. How can companies drive consumer preference and secure sustainable growth in this digital, social, and mobile age? The answer is through functional integration. Some of the world's most highly valued companiesincluding Amazon, Apple and Googlehave harnessed this new business model to build highly interactive ecosystems of interrelated products and digital services, gaining new levels of customer engagement. Functional integration offers forward-looking brands a unique competitive edge by using transformative digital technologies to deliver high-value customer experiences, generate repeat business, and unlock lucrative new business-to-business revenue streams. Connected By Design is the first book to show business leaders and marketers exactly how to use functional integration to achieve transformative growth within any type of company. Based on R/GA's pioneering work with firms at the forefront of functional integration, Barry Wacksman and Chris Stutzman identify seven principles companies must follow in order to create and deliver new value for customers and capture new revenues. Connected By Design explains how functional integration drove the transformation of market-leading companies as diverse as Nike, General Motors, McCormick & Co., and Activision to establish authentic brand relationships with their customers, enter new categories, and develop new sources of income. With Connected by Design, any company can leverage technological disruption to redefine its mission and foster greater brand loyalty and engagement.

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Basic Maths Practice Problems For Dummies, UK Edition

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Learn to:   Master maths with more than 2,000 practice questions Add, subtract, multiply and divide with confidence Work with decimals, fractions and percentages Size up weights and measures   Fun, friendly coaching and all the practice you need to tackle maths problems with confidence and ease  In his popular Basic Maths For Dummies, professional maths tutor Colin Beveridge proved that he could turn anyone  even the most maths-phobic person  into a natural-born number cruncher. In this book he supplies more of his unique brand of maths-made-easy coaching, plus 2,000 practice problems to help you master what you learn. Whether you're prepping for a numeracy test or an employability exam, thinking of returning to school, or you'd just like to be one of those know-it-alls who says, 'Oh, that's easy!' about any maths problem that comes your way, this book is for you.   Master basic arithmetic, fast  in no time, solving addition, subtraction, multiplication and division problems will seem as easy as tying your shoes Face down fractions  you'll never again feel shy around fractions, decimals, percentages and ratios Juggle weights and measures like a pro  whether it's a question of how much it weighs, how long (or far) it is, or how much it costs, you'll never be at a loss for an answer Make shapes your playthings  circles, squares, triangles and rectangles  you'll measure them, draw them and manipulate them with ease   Open the book and find:   2,000 pencil-and-paper practice problems The keys to mastering addition, subtraction, multiplication and division The lowdown on fractions, decimals and percentages Basic geometry made easy How to handle weights, measures and money problems How to read charts, tables and graphs at a glance

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The NMC have produced standards of proficiency for pre registration midwifery education and those standards have been written in an academic language, for higher education institutions. Each student prior to being admitted to the profession must have achieved the proficiencies stated in the NMC publication.  The purpose of this book is to provide students with material related to the standards of midwifery education. The students will be able to use the contents of this text and relate it to their own approved programme of midwifery study, as their programme of study would have had to comply with NMCs requirements. It will help student midwives appreciate how their own programmes have been designed, and why they are required to study and understand some of the subjects they are, or will be studying.

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A guide to thirty-five creative assignments for pairs and groups  Collaborative Learning Techniques is the bestseller that college and university faculty around the world have used to help them make the most of small group learning. A mountain of evidence shows that students who learn in small groups together exhibit higher academic achievement, motivation, and satisfaction than those who don't. Collaborative learning puts into practice the major conclusion from learning theory: that students must be actively engaged in building their own minds. In this book, the authors synthesize the relevant research and theory to support thirty-five collaborative learning activities for use in both traditional and online classrooms. This second edition reflects the changed world of higher education. New technologies have opened up endless possibilities for college teaching, but it's not always easy to use these technologies effectively. Updated to address the challenges of today's new teaching environments, including online, "flipped," and large lectures, Collaborative Learning Techniques is a wonderful reference for educators who want to make the most of any course environment. This revised and expanded edition includes:  Additional techniques, with an all-new chapter on using games to provide exciting, current, technologically-sophisticated curricula A section on effective online implementation for each of the thirty-five techniques Significantly expanded pedagogical rationale and updates on the latest research showing how and why collaborative learning works Examples for implementing collaborative learning techniques in a variety of learning environments, including large lecture classes and "flipped" classes Expanded guidance on how to solve common problems associated with group work  The authors guide instructors through all aspects of group work, providing a solid grounding in what to do, how to do it, and why it is important for student learning. The detailed procedures in Collaborative Learning Techniques will help teachers make sure group activities go smoothly, no matter the size or delivery method of their classes. With practical advice on how to form student groups, assign roles, build team spirit, address unexpected problems, and evaluate and grade student participation, this new edition of the international classic makes incorporating effective group work easy.

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Elizabeth F. Barkley, Claire H. Major, K. Patricia Cross

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Discover the practical skills for helping others. Whether you are considering becoming a counsellor, have to provide some form of counselling as part of your job, or are simply interested in communicating well, Counselling Skills For Dummies provides the perfect introduction to the practical basics of counselling. Starting with a thorough guide to the qualities, knowledge and skills needed to become a listening helper, the book goes on to provide a framework for a counselling session, helping you to successfully manage a potentially daunting process. Counselling Skills For Dummies, 2nd Edition:  Illustrates how you can create a positive relationship between listener and speaker Teaches you how to structure a helping conversation Explains how asking the right questions are important to the progression of the relationship between speaker and listener Shows how you can better understand yourself, which is a crucial step in ensuring that you break down your own barriers to listening

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Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services

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Skip Objective-C and Java to get your app to market faster, using the skills you already have  Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services shows you how to build cross-platform iOS and Android apps without learning Objective-C or Java. With detailed guidance given toward using the Titanium Mobile Platform and Appcelerator Cloud Services, you will quickly develop the skills to build real, native apps not web appsusing existing HTML, CSS, and JavaScript know-how. This guide takes you step-by-step through the creation of a photo-sharing app that leverages the power of Appcelerator's cloud platform, and establishes fundamental concepts before adding advanced techniques. Coverage extends beyond the development process to include expert advice for deployment on the App Store or Google Play, and more. The mobile app market is estimated at over $2.4 billion per year. These apps were traditionally built using Objective-C or Java, which can be complex and daunting to learn. Now you can use JavaScript on the Titanium framework to build amazing apps that run native on iOS and Android devices, and get your app to market faster with this guide.  Integrate Cloud Services APIs into the app framework and UI Set up user accounts, and capture and store photos Work with location-based services and share via social media Deploy on the App Store, Google Play, and more  When a great idea is in the works, no one wants to put it on hold to learn an entirely new skillset. Now there's an alternative. Get that app to market fast, using existing skills and powerful new tools, and grab a piece of that multi-billion-dollar market. Building Cross-Platform Apps using Titanium, Alloy, and Appcelerator Cloud Services is your ticket to the front of the line.

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Basic Principles, Sample Preparations and Related Methods

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Finally a book on chromatography which is easy to grasp for undergraduates and technicians; covers the area in sufficient depth while still being concise. The book includes all recent technology advances and has core textbook features further improving the learning experience.This book is the perfect introduction into a methodology which is the underlying principle of the vast majority of separation methods worldwide. Everyone working in a lab environment must be familiar with the basis of these technologies and Tyge Greibrokk, Elsa Lundanes and Leon Reubsaet succeed in delivering a text which is easy to read for undergraduates and laboratory technicians, and covers the area in sufficient depth while still being concise. The book includes all recent technology advances and has core textbook features further improving the learning experience. Importantly, the text does not only cover all major modern chromatography technology (thin layer, gas, high pressure liquid, and supercritical fluid chromatography) but also related methods, in particular electrophoretic technologies.

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Elsa Lundanes, Léon Reubsaet, Tyge Greibrokk

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How Accomplished People Retire Successfully

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Silences the worry financially successful people have over retirement while offering them exciting new ways to think about and plan for a life after work  Moving beyond the world of work can be an anxious, fearful time for accomplished professionals fraught with uncertainty and indecision. Do I have enough money to live the life I want? Will I be healthy and able to manage any health problems that arise so that I can live the life I want? Will I be lonely? What kind of life do I want to live? These are the pressing questions they ask themselves and seek answers for. Yet most books on retirement focus mainly on the financial aspects of life after work, offering little of value to those who are financially secure. Beyond Work was written for accomplished people who feel financially secure enough to retire, but who are at a loss when it comes to planning their futures. It gives them the tools to think about all the other important aspects of retirement, so they can make a successful transition to and find meaning and satisfaction in retirement.  Explores the four challenges that must be met in order to have a fulfilling retirement: financial, physical, social, and personal Packed with inspiring and instructive real-life retirement stories and practical tools that assist readers in making the transition to life after work

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ABC of Arterial and Venous Disease provides a structured, practical approach to clinical assessment, investigation and management of the most commonly presenting arterial and venous disorders. Structural and functional abnormalities of arteries and veins manifest clinically in a broad spectrum of disorders, including cerebrovascular and carotid artery disease, abdominal aortic aneurysms, acute and chronic limb ischaemia, vasculitis and varicose veins. This revised edition incorporates new chapters on coronary artery disease and acute coronary syndrome, visceral artery stenosis and mesenteric ischaemia, and arteriovenous malformations. Many of these common or chronic conditions first present for initial assessment by primary health care professionals. Case vignettes have been added to relevant chapters to aid understanding and decision making. Fully up to date and from an expert editor and contributor team, ABC of Arterial and Venous Disease remains a useful resource for non-specialist doctors such as general practitioners, family physicians and junior doctors in training. It is also a relevant guide for all other primary health care professionals working within the multidisciplinary teams responsible for patients with chronic arterial and venous disorders.

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Building a Better Business Using the Lego Serious Play Method

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Unleash innovation potential with creative, serious play  Building a Better Business Using the LEGO SERIOUS PLAY Method delivers a creative approach to enhancing innovation and improving business performance, with the focus on unleashing play. Written by the two original Master Trainers for LEGO SERIOUS PLAY (LSP), the book outlines how LSP can develop teams, people, relationships and business . Based on the merging of play with organizational development, systems thinking and strategy development, LSP can foster improved meetings, faster innovation processes, team growth, and better communication. The belief that everyone intends to "do good" and has the potential to do it is at the heart of LSP. The method nurtures the idea that everyone in an organization can contribute to discussions and outcomes. Building with LEGO bricks is a type of creative play that triggers a different kind of thought process, unleashing imagination and potential that is frequently untapped by the logical mind. The book explains this hands-on, minds-on approach, and discusses the theory as well as the practical implementation of LSP. Topics include:  Observation of internal and external interaction dynamics Fostering a free and honest exchange of opinions Suspending hierarchy for better, more effective communication Facilitating change by encouraging exploration  The LEGO SERIOUS PLAY method is employed by start-ups and multinational corporations alike to maximize synergy among teams and throughout organizations. For leaders looking to boost effectiveness and see better results, Building a Better Business Using the LEGO SERIOUS PLAY Method is a comprehensive introduction to this creative management technique.

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A bond calculation quick reference, complete with context and application insights  Bond Math is a quick and easy resource that puts the intricacies of bond calculations into a clear and logical order. This simple, readable guide provides a handy reference, teaching the reader how to think about the essentials of bond math. Much more than just a book of formulas, the emphasis is on how to think about bonds and the associated math, with plenty of examples, anecdotes, and thought-provoking insights that sometimes run counter to conventional wisdom. This updated second edition includes popular Bloomberg pages used in fixed-income analysis, including the Yield and Spread Analysis page, plus a companion website complete with an Online Workbook of multiple choice questions and answers and spreadsheet exercises. Detailed coverage of key calculations, including thorough explanations, provide practical guidance to working bond professionals. The bond market is the largest and most liquid in the world, encompassing everything from Treasuries and investment grade corporate paper to municipals and junk bonds, trading over $900 billion daily in the U.S. alone. Bond Math is a guide to the inevitable calculations involved in managing bonds, with expert insight on the portfolios and investment strategies that puts the math in perspective. Clear and concise without sacrificing detail, this book helps readers to:  Delineate the characteristics of different types of debt securities Calculate implied forward and spot rates and discount factors Work with rates of return, yield statistics, and interest rate swaps Understand duration-based risk measures, and more  Memorizing formulas is one thing, but really learning how to mentally approach the math behind bonds is something else entirely. This approach places calculations in context, and enables easier transition from theory to application. For the bond professional seeking a quick math reference, Bond Math provides that and so much more.

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Methods to Shape and Accelerate Innovation

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"Communicating radical innovation is very different from discussing marginal change. Erwin's book provides a serious analysis of why, in this era of VUCAVolatility, Uncertainty, Complexity and Ambiguitywe need to change our individual and organizational modes of communication. Erwin then provides a series of concrete, practical communication methodologies that we so need. Communicating the New is a book that needs to be offered in all of our best business-school classes." Bruce Nussbaum, author of Creative Intelligence, former assistant managing editor for BusinessWeek, and Professor of Innovation & Design at Parsons The New School of Design "One of the main problems with executing innovation in organizations is also one of the least obvious. Communicating The New reminds us about an often neglected but crucial part in the innovation process. Applying the principles contained in this book will increase your chances for innovation success, both inside your companyovercoming organizational barriers, as well as outsideconvincing your customers. This is an essential read for those who not only preach for improving the current state of things, but more important to those responsible for executing it." Luis Arnal, Managing Partner, INSITUM "I was hooked instantly. The names of people that I should give this book to keep building with each new chapter. Communicating the New is thorough as well as thoughtful in providing an impressive compendium of models, framework, methods, and tools for navigating the 21st-century challenges of creating The New. Finally, a useful resource to navigate the complexity of creating The New." Clement Mok, Designer, Entrepreneur, and Instigator "Anyone who has experienced the challenge of co-creating The New and engaging enterprise audiences will find useful ways to produce insight, influence, and impact." Paul Siebert, Director of Research + Strategy, Steelcase

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Designing for The 2010 Americans with Disabilities Act Standards for Accessible Design in Multiple Building Types

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A guide to real-world applications of The 2010 Americans with Disabilities Act Standards for Accessible Design Applying the ADA helps architects and developers understand better how the rules for eliminating barriers in the built environment apply to everyday life and how to best implement them in the design and construction of a broad variety of buildings and facilities. By showing how The 2010 Americans with Disabilities Act Standards for Accessible Design have been applied in various contexts and building types, this extensively illustrated guide helps readers quickly understand the requirements of the standards and how to apply them to both new construction and renovation. Written by an architect who consults regularly on accessibility issues for design professionals, building owners, and facility managers, this user-friendly guide features 100 photos and 150 drawings that take the guesswork out of applying the standards to real-world projects. Building types covered include:  Healthcare and senior living facilities and hospitals College and university facilities Elementary and high schools Hotels and other transient lodging facilities Amusement parks and play areas Historic preservation and remodels Retail and office spaces  Applying the ADA is an indispensable resource for architects, interior designers, owners, developers, and facility managers. It is also important reading for students of architecture and interior design.

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CBT for Chronic Pain and Psychological Well-Being

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A Skills Training Manual Integrating DBT, ACT, Behavioral Activation and Motivational Interviewing

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The first clinical manual of evidence-based CBT skills for managing psychological issues associated with chronic pain, drawn from current approaches such as DBT, ACT, and motivational interviewing.  The first skills training manual in the field of chronic pain and mental health disorders to provide an integrated session-by-session outline that is customizable for clinicians Adaptive and evidence-based - integrates skill sets from DBT, ACT, Behavioral Activation, and Motivational Interviewing to address the unique needs of individual chronic pain sufferers Clinicians can import the approach into their work, selecting the most appropriate skills and sessions, or create an entire therapeutic program with the manual as its foundation Includes invaluable measurement and tracking tools for clinicians required to report outcomes

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The needs of cancer patients and their families are complex. Yet still more complex are the powerful social and cultural forces that shape the delivery of cancer care, and the way in which it experienced. Cancer Nursing: Care in Context addresses this by adopting a unique approach that situates cancer care in the context of societys attitudes to the disease, and the broader every-day needs of both patients and their carers. By combining evidenced-based information, a critical view of care and treatment, and first-hand accounts of having cancer and caring for people with cancer, the book provides a new perspective how best to deliver the care that patients truly require. This second edition includes new chapters on prevention, diagnosis, symptoms, self-help and self-management, and living with cancer long-term. It also:   Addresses significant changes in cancer care, including expansion of nursing roles, the establishment of cancer networks and cancer collaborative projects  Considers NICE guidance on Supportive and Palliative care  Incorporates material on prevention and early detection  Includes evidence tables based on relevant literature  Cancer Nursing: Care in Context is an invaluable resource for all those involved in the provision of cancer care and support to patients and their families.

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Common Core Literacy for ELA, History/Social Studies, and the Humanities

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Strategies to Deepen Content Knowledge (Grades 6-12)

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Common Core Literacy for ELA, History/Social Studies, and the Humanities  In this age of the Common Core State Standards, all content area teachers must integrate literacy standards into their curriculum. If you're like most content area educators, you're feeling a bit overwhelmed at the thought of applying the new standards, or you might just need a little extra help. In this hands-on resource, Common Core literacy expert Katherine McKnight offers secondary teachers a clear understanding of what literacy looks like in English Language Arts (ELA), social studies, and other humanities-related subjects. She gives educators proven teaching techniques that will help them to develop literacy skills in their students. The book offers a wealth of practical strategies and activities that content area teachers can integrate seamlessly. Included are  A selection of activities that support literacy skills and build content knowledge Ideas for implementing the literacy requirements of the Common Core in specific content areas An easy-to-use Difficulty Dial that indicates the complexity of each activity Robust student samples that bring the activities to life across a variety of grade levels  Praise for Common Core Literacy for ELA, History/Social Studies, and the Humanities  "McKnight eloquently dispels much of the mythology surrounding the new standards, and explains how to help students find success. You'll find this engaging book your 'go-to' resource for implementing the Common Core!"  Richard M. Cash, Ed.D., Educational Consultant; Author, Advancing Differentiation: Thinking and Learning for the 21st Century "While this book would be a gift to any beginning teacher, its practical and comprehensible support for literacy as defined by the Common Core State Standards makes it a must-have for all teachers."  Laura Garner, Language Arts Coordinator, Berkeley County (South Carolina) Public Schools "This is a must-read for all middle and high school content area teachers! McKnight shows how every strategy in the book supports student achievement of the Common Core."  LeAnn Nickelsen, M.Ed., Educational Consultant; Coauthor, Deeper Learning and Bringing the Common Core to Life in K  8 Classrooms