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What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena

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In their book Winning Behavior, Terry Bacon and David Pugh showed how great companies outperform good ones through "behavioral differentiation" -- going beyond superior products and dependable service to connect with customers at every touchpoint. The Behavioral Advantage broadens the concept, applying behavioral differentiation to the business-to-business arena.

The best B2B companies depend on a multifront approach to business interaction, and The Behavioral Advantage reveals the secrets behind what is essentially a chess game with competitors. To win the game, companies must develop a carefully plotted opening game, with all internal values, policies, practices, and behaviors fully aligned. A smart and efficient middle game lets the company build and strengthen its position, and the endgame assures victory and lays the groundwork for future business.

Just as individual customers do, B2B customers remember those companies whose behavior consistently and significantly outshines even strong competitors. These firms create a lasting advantage -- and reap the profits that come with it.

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Managing the Corporate Imagination for Maximum Results

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This is a guide to building innovative, creativity-rich organizations through astute and skillful management. Whatever the end goal, this book provides a systematic process for managing focused, usable innovation - without the micro-managing that can stifle creativity. With examples from McDonald's, Toyota, Palm (Pilot), 3M, Sony, Singapore Airlines and others, this model helps managers and executives: nurture an environment of innovation; support market-focused innovation through effective policies; gather expert feedback to properly evaluate innovations; develop and launch innovations successfully; and project future trends and developments.

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Next Generation Portal Solutions for Dynamic Information Access, Better Decision Making and Maximum Results

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Far beyond simple data archives and streamlined access, enterprise knowledge portals represent the future of corporate information management. Seamlessly interweaving three essential principles -- people, content, and technology -- an effective portal is the ultimate roadmap to every conceivable permutation of the components in a businesss landscape.

This prescient, authoritative book is a vital reference for anyone concerned with harvesting, creating, distributing, or analyzing company information. HR executives and IT professionals will learn not only how to create the atlas to their companys universe but also how to define and assign the roles and responsibilities that will ensure long-term efficacy and relevance. Companies will have the ability to:

* Build technology around knowledge requirements, not the other way around
* Customize desktop access around individual requirements and workstyles
* Make better decisions as a result of quick access to crucial information
* Maximize speed, efficiency, accuracy, and flexibility of knowledge transfer.

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10 Ways Leaders Can Engage Minds, Hearts, and Spirits

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Leadership books most often cite interviews with high-profile business executives while offering do-and-dont case studies of different corporate initiatives in action. But some of the worlds most extraordinary leaders work their magic outside the world of business. Their ability to gain the enthusiastic commitment of their people -- when something other, and perhaps greater, than profit is at stake -- demonstrates a fundamental human connection that their counterparts in the corporate sector would do well to emulate.

The Art of Winning Commitment presents the unique perspectives of a diverse group of leaders that includes:

* educators
* religious and spiritual leaders
* heads of not-for-profit social services
* an orchestra conductor
* a professional storyteller

Readers will also learn leadership secrets from former Philadelphia 76ers executive Pat Croce, former Chief of the Cherokee Nation Wilma Mankiller, and politician and retired U.S. Army General Wesley Clark, and others.

In the search for commitment, loyalty, and business excellence, leaders can learn a lot from those outside of the business definition of leadership.

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New Directions in Supply Chain Management

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Technology has introduced dramatic new efficiencies to supply chain design, management, and control--but only to those who can open their minds to these new methods and strategies. This book presents innovative articles from eighteen of today's top young Ph.D. scholars, each based on discussions at the 2000 Frank Batten Young Leaders Forum of the College of William and Mary.

These ""rising stars"" from the country's most prestigious operations management programs each take a fresh perspective on current practices and future directions in supply chain management and overall business strategy. Provocative yet valuable questions are asked--and answers provided--on subjects including:

* Development of effective performance metrics
* Techniques to streamline the order management cycle
* Methods to leverage product design and manufacture to reduce supply chain costs
* Ways to share knowledge throughout an organization concerning forecasts, manufacturing and sourcing plans, and distribution.

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Introduction to Care Coordination and Nursing Management

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Introduction to Care Coordination and Nursing Management is an introduction and overview of nursing case management across the health care continuum. It covers topics that address health care management in the hospital as well the community, such as Congregational Nursing and introduces the student to being a potential private practitioner touching on entrepreneurship, consultation and marketing. Each chapter includes discussion questions and short assignments to help students learn.

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Laura J. Fero, Charlotte Herrick, Jie Hu

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Out of Print: Essentials of Health Policy and Law

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Management and Leadership for Nurse Administrators

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Linda A. Roussel, James L. Harris, Patricia L. Thomas

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C Programming for Scientists and Engineers with Applications

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Advanced Performance Improvement in Health Care: Principles and Methods

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Written by renowned author Catherine M. Mullahy, The Case Managers Handbook, Sixth Edition is an indispensable guide for case managers. Presented in an accessible and conversational style, this practical resource helps case managers learn the fundamentals, study for the Certified Case Manager (CCM) exam, and advance their careers after the exam. Completely updated and enhanced with information on the latest developments affecting case management, it reflects the rapidly changing healthcare landscape, including the significant effects of the Affordable Care Act (ACA). The Sixth Edition includes new chapters on pediatric case management, workers compensation case management, key factors driving todays healthcare system, the case managers role in the era of value-based health care, case management and healthcare provider strategies for managing the high-risk or high-cost patient, and transformative healthcare approaches for the millennial generation. Each new print copy includes Navigate 2 Advantage Access that unlocks a comprehensive and interactive eBook, midterm and final exam, instructors manual, and learning analytics reporting tools.

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Essentials of Polysomnography, Second Edition is a 386-page full color text designed specifically for sleep technicians and professionals. The new compact design and layout includes the same amount of content from the First Edition, with updated content and images. This textbook is written by William H. Spriggs, a certified sleep technician, and is used in hospitals, sleep labs, physician offices, and colleges and universities around the world. The Second Edition is ideal for training new sleep technicians, and students interested in studying polysomnography, as well as physicians, sleep lab managers, DME reps, and sleep lab front office staff members. The new edition's content and questions reflect the new ICSD-3 classifications, AASM Rules and address the BRPT new exam blueprints as well as the revised AASM Manual for the Scoring of Sleep and Associated Events released in July 2013, content includes:

An overview of normal sleep and the history of sleep disorders
Patient education and the patient flow process
Life as a Sleep Technician
Patient Hookup Procedures
Polysomnography overview and interpretation
Pediatric sleep medicine
Hundreds of sample epochs depicting sleep stages, artifacts, and events

New Chapters/Topics in the Second Edition include:

Medical and Neurological effects on sleep
Effects of Medicine on Sleep
Updated, as well as more, coverage on ECG
All content is updated to reflect the ICSD-3, AASM, and BRPT changes

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Clinical Guidelines for Advanced Practice Nursing

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Clinical Guidelines for Advanced Practice Nursing: An Interdisciplinary Approach, Third Edition is an accessible and practical reference designed to help nurses and students with daily clinical decision making. Written in collaboration with certified nurse midwives, clinical nurse specialists, nurse practitioners, nutritionists, pharmacists, and physicians, it fosters a team approach to health care. Divided into four areasPediatrics, Gynecology, Obstetrics, and, Adult General Medicineand following a lifespan approach, it utilizes the S-O-A-P (Subjective-Objective-Assessment-Plan) format. Additionally, the authors explore complex chronic disease management, health promotion across the lifespan, and professional and legal issues such as reimbursement, billing, and the legal scope of practice. The Third Edition has a keen focus on gerontology to accommodate the AGNP specialty and to better assist the student or clinician in caring for the aging population. The authors follow the across the life span approach and focus on common complete disorders. Certain chapters have been revised and new chapters have been added which include:Health Maintenance for Older Adults; Frailty; Common Gerontology Syndromes; Cancer Survivorship; Lipid Disorders; Acne (pediatrics section). Please note that the 2016 CDC Guidelines for prescribing opioids for chronic pain in the United States were not yet available at the time the authors were updating the Third Edition. See the Instructor Resources tab to read a note from the authors about their recommendations for resources around these guidelines.

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Geraldine M. Collins-Bride, JoAnne M. Saxe, Karen G. Duderstadt, Rebekah Kaplan

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BOOK ALONE: GD EVIDENCE-BASED PT PRACTICE

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Health Sciences Literature Review Made Easy

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BOOK ALONE: HISTORY OF AMERICAN NURSING 2E: TRENDS AND ERAS

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This book focuses on the major applications of martingales to the geometry of Banach spaces, and a substantial discussion of harmonic analysis in Banach space valued Hardy spaces is also presented. It covers exciting links between super-reflexivity and some metric spaces related to computer science, as well as an outline of the recently developed theory of non-commutative martingales, which has natural connections with quantum physics and quantum information theory. Requiring few prerequisites and providing fully detailed proofs for the main results, this self-contained study is accessible to graduate students with a basic knowledge of real and complex analysis and functional analysis. Chapters can be read independently, with each building from the introductory notes, and the diversity of topics included also means this book can serve as the basis for a variety of graduate courses.