Product List
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In the process, theyre unlocking their creativity and finding a sense of fulfillment they never dreamed possible. Financial columnist Kimberly Palmer illuminates the everyday faces behind this growing movement, starting with her own journey. Recognizing that journalism offers little job security these daysand with a baby to provide forshe decided to develop a series of financial planners. This supplemental business was soon providing a reliable income stream. The Economy of You recounts story after story of people wholike Kimberlyare liberating themselves from financial strain. A deli employee who makes custom cakes at night. An instrument repairman who sells voice-overs on his website. A videographer who started a profitable publishing house on the side. Interwoven in the profiles are concrete guidelines for readers looking to launch rewarding businesses of their own, including: Tips for figuring out the ideal side gig\n Ideas for keeping start up costs low\n Advice on juggling a fledgling enterprise and a full-time job\n Strategies for finding your tribe and building a social network\n Branding and marketing basics that bring results\n When and what to offer for free\n And much more\nCompanies guarantee nothing but todays wages. Its up to YOU to build stability by becoming a money-making engine. Its empowering, gratifying, and easy to do with The Economy of You.", "author": "Kimberly Palmer", "slug": "the-economy-of-you-23806-9780814432747-kimberly-palmer", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780814432747.jpg", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "23806", "product_url": "/app/ecom/book/23806/the-economy-of-you-23806-9780814432747-kimberly-palmer", "bisac_codes": [ "BUS025000" ], "items_count": null, "identifiers": { "ISBN13": "9780814432730", "ISBN10": "0814432743", "EISBN13": "9780814432747", "EISBN10": "0814432743" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010014957275" } } } }, { "type": "Product", "id": "00010000023805", "attributes": { "name": "Delight Your Customers", "subtitle": "7 Simple Ways to Raise Your Customer Service from Ordinary to Extraordinary", "description": "Great customer service is rare. In fact, one survey found that while 80 percent of companies described themselves as delivering superior service, consumers estimated the number at a mere 8 percent. The problem, according to service expert Steve Curtin, is actually quite simple. When asked what their work entails, most employees list the duties and tasks associated with their position. Very few refer to the true essence of their job, which should be their highest priorityto create delighted customers who will be less price sensitive, have higher repurchase rates, and enthusiastically recommend the company or brand to others. Without this customer focus, all that exists is a transactionand transactional service does not make a lasting positive impression or inspire loyalty. In Delight Your Customers, Curtin reveals three elements common to all exceptional service experiences. He also makes a compelling case that attention needs to shift from monitoring service activities to modeling, recognizing, and reinforcing the behaviors that actually create happy customers, such as expressing genuine interest, offering sincere compliments, sharing unique knowledge, conveying authentic enthusiasm, providing pleasant surprises, and delivering service heroics when needed. Illustrated with real-world stories and examples, this refreshing guide helps readers everywhere take their customer service from ordinary to extraordinary.", "author": "Steve Curtin", "slug": "delight-your-customers-23805-9780814432822-steve-curtin", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780814432822.jpg", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "23805", "product_url": "/app/ecom/book/23805/delight-your-customers-23805-9780814432822-steve-curtin", "bisac_codes": [ "BUS018000" ], "items_count": null, "identifiers": { "ISBN13": "9780814432808", "ISBN10": "0814432824", "EISBN13": "9780814432822", "EISBN10": "0814432824" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010015217103" } } } }, { "type": "Product", "id": "00010000023802", "attributes": { "name": "Time Power", "subtitle": "A Proven System for Getting More Done in Less Time Than You Ever Thought Possible", "description": "One of the worlds premier business consultants and personal success experts, Brian Tracy has devoted more than 25 years to studying the most powerful time management practices used by the most successful people in every arena. Now, in Time Power, Brian reveals his comprehensive system designed to help readers increase their productivity and income exponentially -- in just weeks! Filled with hundreds of powerful, proven tools and techniques, this book shows readers how to: * gain two more productive hours each day * make better decisions, faster! * set clear goals and focus on higher-value activities * manage multitask jobs more efficiently * overcome the people problems that can sap their time * use the five tools and techniques that will make them more productive for the rest of their lives * and much more! Overflowing with quick and effective time-saving strategies, Brian Tracys Time Power lets readers in on the secrets to being more productive, earning more money, and getting more satisfaction from life.", "author": "Brian Tracy", "slug": "time-power-23802-9780814427859-brian-tracy", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780814427859.jpg", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "23802", "product_url": "/app/ecom/book/23802/time-power-23802-9780814427859-brian-tracy", "bisac_codes": [ "BUS088000" ], "items_count": null, "identifiers": { "ISBN13": "9780814474709", "ISBN10": "0814427855", "EISBN13": "9780814427859", "EISBN10": "0814427855" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010015240931" } } } }, { "type": "Product", "id": "00010000023801", "attributes": { "name": "Financial Fresh Start", "subtitle": "Your Five-Step Plan for Adapting and Prospering in the New Economy", "description": "Financial Fresh Start explains it allsimplifying the complicated reforms and motivating readers to shake off their malaise and radically improve their long-term financial prospects. Written by a dynamic author with a unique blend of legal, financial, and real estate expertise, the books big-picture lens spans the spectrum of money matters, and delivers clear, actionable answers to questions such as:\n\n How can you repair your credit quickly and avoid high finance costs?\n What are the safest places for saving and investing?\n Can you legally avoid repaying what you owe?\n Will your home ever be worth what you paid for it?\n Is there life after foreclosure?\n Are you missing out on programs that can put money in your pockets?\n Is it possible to make up for recent losses and still retire on time?\n And more\n\nBig corporations and the mega-wealthy have professionals to keep them abreast of the latest regulations. Now, everyday people can learn what the new rules really mean to them with the expert guidance and practical solutions in Financial Fresh Start.", "author": "Shari Olefson", "slug": "financial-fresh-start-23801-9780814432303-shari-olefson", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780814432303.jpg", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "23801", "product_url": "/app/ecom/book/23801/financial-fresh-start-23801-9780814432303-shari-olefson", "bisac_codes": [ "BUS050000" ], "items_count": null, "identifiers": { "ISBN13": "9780814432297", "ISBN10": "0814432301", "EISBN13": "9780814432303", "EISBN10": "0814432301" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010015181904" } } } }, { "type": "Product", "id": "00010000023800", "attributes": { "name": "Idea Agent", "subtitle": "Leadership that Liberates Creativity and Accelerates Innovation", "description": "There is perhaps no leadership challenge more daunting than managing creativityand more urgent than delivering breakthrough innovation. 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For the \n first time in U.S. history, women form the majority of the workforce, \n filling more managerial positions than their male counterparts. Todays \n women are primed to take over the corporate worldif they dont stumble \n on the way up.\n \n \n \n \n \n Packed with insights from extraordinary women who have climbed the \n corporate ladderincluding McDonalds president Jan Fields, JetBlue \n cofounder Ann Rhoades, and fashion pioneer Liz LangeWho Says \n Its a Mans World helps women navigate the rocky path \n from cubicle to executive suite. This ultra-practical guide offers an \n ideal Success Profile along with the measurable action steps needed to \n excel in each of five reputation-enhancing areas: personal development, \n social skills, effectiveness, team building, and leadership.\n \n \n \n \n \n Complete with the latest research on women in the workplace and an \n eye-opening promotability assessment, Who Says Its a \n Mans World provides readers with everything they need to \n build their own fast-track career plan.", "author": "Emily Bennington, Ann Rhoades", "slug": "who-says-its-a-mans-world-23799-9780814431887-emily-bennington", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780814431887.jpg", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "23799", "product_url": "/app/ecom/book/23799/who-says-its-a-mans-world-23799-9780814431887-emily-bennington", "bisac_codes": [ "BUS109000" ], "items_count": null, "identifiers": { "ISBN13": "9780814431870", "ISBN10": "0814431887", "EISBN13": "9780814431887", "EISBN10": "0814431887" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010015073081" } } } }, { "type": "Product", "id": "00010000023798", "attributes": { "name": "Into the Storm", "subtitle": "Lessons in Teamwork from the Treacherous Sydney to Hobart Ocean Race", "description": "The Sydney Hobart Yacht Race is among the most demanding sailing competitions in the world. Unpredictable seas make the 628-nautical-mile course grueling under the best conditions, but the 1998 race proved to be the most perilous to date when a sudden and violent storm struck. Winds gusted over 100 mph and monstrous 80-foot waves towered over boat masts. Six sailors perished and another 55 were saved in what became the largest search and rescue operation in Australias history. \nIn the face of turmoil and tragedy, a crew of amateur sailors piloted their tiny vessel, the AFR Midnight Rambler, not only to the finish but to overall victory. While bigger, better-equipped yachts attempted to maneuver around the storm, Ed Psaltis and his crew made the daring decision to head directly into its path. Their triumphperhaps even their survivalowes itself to an extraordinary level of teamwork: an alchemy of cooperation, trust, planning, and execution. \nInto the Storm chronicles their nearly four-day ordeal and draws parallels to the world of business, revealing 10 critical strategies for teamwork at the edge. Illustrated with examples from the story and compelling case studies, the book sheds light on what teams need to do to succeed in tough times. Finally, Into the Storm provides resources and tools to support teams as they navigate the chaotic seas of business today.", "author": "Dennis N.T. Perkins, JILLIAN B. 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Brian Tracy has worked with more than 500 companies throughout the US, Canada, and 22 other countries. He has helped hundreds of thousands of people worldwide to achieve spectacular results, and now he is helping businesses reach new levels of success with TurboStrategy. \"\"I call it TurboStrategy,\"\" says Tracy,\"\"because it is an intensive, fast, short, sharp, effective way of setting and implementing any strategy.\"\" Now companies in all industries can get on the fast track to more focused strategy, better planning, more powerful marketing and sales approaches, and higher profits. Readers will discover the practical techniques that the most successful businesses use to thrive, even in the toughest markets. Theyll also learn how to: * Maintain flexibility, the key to dealing with an ever-changing business landscape * Articulate their businesss vision, values, mission, purpose, and goalsboth short- and long-term *\"\"Draw a line through the past\"\" and become their own turnaround specialists * Hire the best people --and motivate them to excellence Through 21 strategy points and dozens of examples, stories, and quotations from world-class thinkers and corporate leaders, Brian Tracy will show any company how to turbocharge its strategy and get its business firing on all cylinders.", "author": "Brian Tracy", "slug": "turbostrategy-23797-9780814429303-brian-tracy", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780814429303.jpg", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "23797", "product_url": "/app/ecom/book/23797/turbostrategy-23797-9780814429303-brian-tracy", "bisac_codes": [ "BUS046000" ], "items_count": null, "identifiers": { "ISBN13": "9780814413289", "ISBN10": "0814429300", "EISBN13": "9780814429303", "EISBN10": "0814429300" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010015247247" } } } }, { "type": "Product", "id": "00010000023796", "attributes": { "name": "Emotional Intelligence for Sales Success", "subtitle": "Connect with Customers and Get Results", "description": "Even skilled salespeople buckle in tough selling situationsgetting defensive with prospects who challenge them on price or too quickly caving to discount pressure. Those are examples of the fight-or-flight responsesomething salespeople learn to avoid when they build their emotional intelligence.\n\nStudies have shown that emotional intelligence (EI) is a strong indicator of success. In Emotional Intelligence for Sales Success, sales trainer and expert Colleen Stanley shows how closely EI is tied to sales performance and how salespeople can sharpen their skills to maximize results. Readers will discover:\n\n How to increase impulse control for better questioning and listening\n The EI skills related to likability and trust\n How empathy leads to bigger sales conversations and more effective solutions\n How emotional intelligence can improve prospecting efforts\n The EI skills shared by top sales producers\n And much more\n\nEmotional intelligence plays a vital role at every stage of the sales process, from business development to closing the deal. 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Readers will learn how to: Think and speak like a commercial real estate lender Quickly size and under write a basic commercial real estate loan Prepare a personal cash flow statement and calculate true net worth and liquidity Read and interpret a lenders preliminary loan proposal Create a Schedule of Real Estate Owned Prepare a persuasive and professional loan request package Choose the right form of ownership (including LP, LLC, Co-tenancy and others) And more Both thorough and timely, Commercial Mortgages 101 reveals what readers need to ensure their loans are approved.", "author": "Michael REINHARD", "slug": "commercial-mortgages-101-23794-9780814415085-michael-reinhard", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780814415085.jpg", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "23794", "product_url": "/app/ecom/book/23794/commercial-mortgages-101-23794-9780814415085-michael-reinhard", "bisac_codes": [ "BUS027000" ], "items_count": null, "identifiers": { "ISBN13": "9780814415078", "ISBN10": "0814415083", "EISBN13": "9780814415085", "EISBN10": "0814415083" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010015229607" } } } }, { "type": "Product", "id": "00010000023792", "attributes": { "name": "The Stress-Free Pregnancy Guide", "subtitle": "A Doctor Tells You What to Really Expect", "description": "While there is perhaps no happier time in a womans life than the first few months of her pregnancy, it can also be stressful. 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