Product List
GET /services/catalog/products?format=api&page=70579
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The Art of Distressed M&A provides the critical information needed to manage the unique complexities of buying, selling, and financing troubled companies.</p>\n\n<p>The Art of Distressed M&A arms you with creative solutions to seemingly impossible problems and helps you to avoid common pitfalls. This comprehensive guide enables you to:</p>\n\n Understand the roles, rights, and responsibilities of debtors, secured creditors, unsecured creditors, advisors, trustees, and bankruptcy courts\n\nNavigate through complicated valuation, financing, legal, accounting, and tax issues\n\nCommunicate effectively and make informed proposals in multiparty negotiations\n\nCreate the optimal deal structurefrom prepackaged plans of reorganization to 363 sales to loan-to-own transactions\n\n\n\n<p>The Art of Distressed M&A also highlights practical examples using recent bankruptcy cases following the Bankruptcy Abuse Prevention and Consumer Protection Act of 2005 and is the first publication of its kind since The DoddFrank Wall Street Reform and Consumer Protection Act of 2010.</p>", "author": "H. Peter Nesvold, Jeffrey Anapolsky, Alexandra Reed Lajoux", "slug": "the-art-of-distressed-ma-pb-584358-9780071750301-h-peter-nesvold-jeffrey-anapolsky-alexandra-reed-lajoux", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071750301.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584358", "product_url": "/app/ecom/book/584358/the-art-of-distressed-ma-pb-584358-9780071750301-h-peter-nesvold-jeffrey-anapolsky-alexandra-reed-lajoux", "bisac_codes": [ "BUS036000", "0567" ], "items_count": null, "identifiers": { "ISBN13": "9780071750196", "EISBN13": "9780071750301", "EISBN10": "0071750304" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009794701" } } } }, { "type": "Product", "id": "00010000584357", "attributes": { "name": "Manufacturing Planning and Control for Supply Chain Management", "subtitle": "", "description": "The definitive guide to manufacturing planning and control--FULLY REVISED AND UPDATED FOR THE CPIM EXAM\n\n<p>Improve supply chain effectiveness, productivity, customer satisfaction, and profitability with help from this authoritative resource. Completely up-to-date, Manufacturing Planning and Control for Supply Chain Management: APICS/CPIM Certification Edition offers comprehensive preparation for the challenging CPIM exam with hundreds of practice exam questions and detailed case studies. In-depth coverage of manufacturing planning and control (MPC) best practices and the latest research gives you the competitive advantage in today's global manufacturing environment, and helps you to obtain the coveted CPIM designation.</p>\n\n<p>Covers the state of the art in manufacturing, including:</p>\n\nManufacturing planning and control\n\nEnterprise resource planning\n\nDemand management\n\nForecasting\n\nSales and operations planning\n\nMaster production scheduling\n\nMaterial requirements planning\n\nCapacity planning and management\n\nProduction activity control\n\nAdvanced scheduling\n\nJust-in-time\n\nDistribution requirements planning\n\nManagement of supply chain logistics\n\nOrder point inventory control methods\n\nStrategy and MPC system design", "author": "F. Robert Jacobs, William Lee Berry, D. Clay Whybark, Thomas E. Vollmann", "slug": "manufacturing-planning-and-control-for-supply-chain-management-584357-9780071750325-f-robert-jacobs-william-lee-berry-d-clay-whybark-thomas-e-vollmann", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071750325.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584357", "product_url": "/app/ecom/book/584357/manufacturing-planning-and-control-for-supply-chain-management-584357-9780071750325-f-robert-jacobs-william-lee-berry-d-clay-whybark-thomas-e-vollmann", "bisac_codes": [ "TEC020000", "0022" ], "items_count": null, "identifiers": { "ISBN13": "9780071750318", "EISBN13": "9780071750325", "EISBN10": "0071750320" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009795848" } } } }, { "type": "Product", "id": "00010000584356", "attributes": { "name": "Mammography and Breast Imaging PREP: Program Review and Exam Prep", "subtitle": "", "description": "<p>A comprehensive review for the mammography registry examination from an experienced educator and clinician who knows exactly what it takes to pass</p>\n\n<p>Includes new coverage of the latest digital imaging technologies</p>\n\n<p></p>\n\n Written by an instructor and mammography specialist at Stamford Hospital\n\nConcise narrative text helps you to focus on essential concepts\n\n Practice questions with answers referenced to the text allow you to gauge your comprehension of important material\n\n Learning aids such as objectives and glossaries at the beginning of each chapter streamline the learning process\n\nNumerous radiographs teach you to recognize good and bad films and normal circumscribed lesions and breast calcifications\n\n High-quality diagrams help you learn correct patient positioning consistent with the American College of Radiography and the Mammography Quality Control Manual\n\n Valuable during coursework to help you recognize and understand concepts that are likely to appear on the exam\n\n A complete review for licensure that includes the history of breast imaging, breast cancer detection, and treatment (including new imaging methods and recent advances in digital mammography, MRI, BSGI, DBT, volumtetric ultrasound imaging, and Cone Beam Breast CT)", "author": "Olive Peart", "slug": "mammography-and-breast-imaging-prep-program-review-and-exam-prep-584356-9780071752466-olive-peart", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071752466.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584356", "product_url": "/app/ecom/book/584356/mammography-and-breast-imaging-prep-program-review-and-exam-prep-584356-9780071752466-olive-peart", "bisac_codes": [ "MED003070", "0618" ], "items_count": null, "identifiers": { "ISBN13": "9780071749329", "EISBN13": "9780071752466", "EISBN10": "0071752463" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009793312" } } } }, { "type": "Product", "id": "00010000584355", "attributes": { "name": "Grant Writing 101: Everything You Need to Start Raising Funds Today", "subtitle": "", "description": "A Crash Course in Writing Powerful, Persuasive Grants!\n\n<p>\"Grant Writing 101 provides straightforward and effective strategies for improving results. It is a wonderful reference guide for experienced fundraisers and an invaluable 'how-to' manual for those starting their careers.\"<br/>\nEmmett D. Carson, Ph.D., CEO and President, Silicon Valley Community Foundation</p>\n\n<p>\"This new book is an essential tool in helping nonprofits manage grant writing by keeping it simple, easy, and enjoyable!\"<br/>\nBarb Larson, CEO, American Red Cross, Silicon Valley</p>\n\n<p>Grant Writing 101 offers quick and easy tactics for getting the funding you needright now!</p>\n\n<p>Written to enable beginners with little or no experience to hit the ground running, it covers:</p>\n\nTen tactics for writing a compelling proposal\n\nTips for finding the best grantor for your needs\n\nImportant components of various types of grants\n\nNext steps for when you're approved\n\n\n\n<p>Includes samples of grant proposals and budget presentations!</p>", "author": "Victoria M. 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His book is a must-read for anyone trying to make real money in the stock market!<br/>\nNils Brous, Founding Principal, Samson Capital Advisors, LLC; Chairman, Arcoda Capital Management LP; former executive, Kohlberg, Kravis, Roberts and Company (KKR)</p>\n\n<p>Want to know how the best managers and traders on Wall Street make money? Read Gary Kaminskys down-to-earth, money-making guide and learn the secrets of profiting in any market.<br/>\nMelissa Lee, Host, CNBCs \"Fast Money\"</p>\n\n<p>A must-read! Gary Kaminsky takes the mystery out of the market with his no-nonsense, take-no-prisoners approach.<br/>\nJeffrey Moslow, Managing Director, Investment Banking, Goldman Sachs</p>\n\nThe Book Wall Street Doesn't Want You to Read\n\n<p>How do savvy Wall Street investors achieve high returns even in the worst financial times? Its one of the industrys best-kept secretsand now its yours for the taking.</p>\n\n<p>Gary Kaminsky, cohost of CNBCs \"The Strategy Session\"and one of the best money managers in Wall Streets recent historyis ready to share the secrets that have made his colleagues millions, even billions, of dollars. These simple but powerful techniques are not exclusive to Wall Streets high rollers. With Kaminskys system, you will make money even in zero-growth markets. His proven formula shows you how to:</p>\n\nDevelop the same habits, reflexes, and practices of top market performers\n\nCreate a proactive buy-and-sell strategy\n\nBeat the roller-coaster market trendsand focus on long-term returns\n\nMake smarter, more informed decisionsand more money!\n\n\n\n<p>Kaminsky brings more than two decades of experience to his low-risk, high-return system, demystifying Wall Street for novice and seasoned investors alike. Between 1999 and 2008, Kaminskys team at Neuberger Berman grew record-breaking returns far above the S&P benchmark. And they didnt do it by magic. They did it by constructing a specificstrategy and sticking to it, regardless of the investing climate. It is a strategy that anyone can learn and apply, step-by-step, in any market.</p>\n\n<p>With Kaminskys expert guidance, youll learn how to be more disciplined and vigilant with your investments, maximizing your returns in a minimum amount of time. Youll not only make money in most markets, but youll lose much less money when those around you are losing their shirts. And youll be able to strengthen and protect your assetsparticularly in the slow-growth decade aheadwith the confidence and know-how that drives Wall Streets smartest investors to the top of their game.</p>\n\n<p>Yes, you can beat the marketwhen youre Smarter Than the Street.</p>", "author": "Gary Kaminsky", "slug": "smarter-than-the-street-invest-and-make-money-in-any-market-584354-9780071753586-gary-kaminsky", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071753586.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584354", "product_url": "/app/ecom/book/584354/smarter-than-the-street-invest-and-make-money-in-any-market-584354-9780071753586-gary-kaminsky", "bisac_codes": [ "BUS036000", "0567" ], "items_count": null, "identifiers": { "ISBN13": "9780071749220", "EISBN13": "9780071753586", "EISBN10": "0071753583" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009792208" } } } }, { "type": "Product", "id": "00010000584353", "attributes": { "name": "McGraw-Hills Conquering SAT Writing, Second Edition", "subtitle": "", "description": "<p>Get the edge you need on the Writing section of the new SAT</p>\n\n<p>The SAT is coming up, and you need extra help to tackle the tough Writing section--including the dreaded SAT essay. Revised and updated, McGraw-Hill's Conquering SAT Writing, Second Edition, is packed with intensive practice for the new multiple-choice writing questions, plus teacher-recommended strategies for writing a high-scoring essay. You also get sample scored SAT essays with readers' comments! Specially created by a nationally known test-prep expert, this first-rate guide has everything you need to get ready for this difficult part of the SAT, and to help you achieve your best Writing score ever.</p>\n\n<p>McGraw-Hill's Conquering SAT Writing includes:</p>\n\n 3 full-length practice SAT Writing Tests with complete explanations\n\nA classroom-tested, step-by-step program for writing an outstanding SAT essay\n\nSample scored SAT essays with readers' comments\n\nStrategies for answering the tough new multiple-choice writing questions\n\nComplete review of all the grammar rules you need to know for the test\n\n\n\n<p>Topics include: Introduction; The Essay; The Multiple-Choice Questions; The Fundamental Rules of Grammar for Writing and Editing; Three Practice Tests.</p>", "author": "Christopher Black", "slug": "mcgraw-hills-conquering-sat-writing-second-edition-584353-9780071749145-christopher-black", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071749145.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584353", "product_url": "/app/ecom/book/584353/mcgraw-hills-conquering-sat-writing-second-edition-584353-9780071749145-christopher-black", "bisac_codes": [ "STU024000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071749138", "EISBN13": "9780071749145", "EISBN10": "0071749144" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009790939" } } } }, { "type": "Product", "id": "00010000584352", "attributes": { "name": "McGraw-Hill's Conquering SAT Math, Third Edition", "subtitle": "", "description": "<p>Triumph over tough equations and get top scores on the SAT Math section!</p>\n\n<p>If you're struggling with SAT math, you can rest easy--the revised and updated edition of McGraw-Hill's Conquering SAT Math is here. Written by expert math instructors, this updated guide is packed with drills, exercises, and sample questions, as well as full coverage of SAT multiple-choice and constructed-response math problems. For each math topic, you get solved problems of gradually increasing difficulty, plus exercises with math problems in SAT format.</p>\n\n<p>McGraw-Hill's Conquering SAT Math includes:</p>\n\n5 full-length sample SAT math sections\n\nReview of all mathematics topics tested on the SAT Strategies for answering all multiple-choice and constructed response mathematics question types on the SAT\n\nComplete coverage of all SAT mathematics problem types\n\nStrategies for the appropriate use of a calculator to answer questions\n\nDrills and exercises to build mathematics problem-solving skills\n\n\n\n<p>Topics include: Numbers and Operations; Factors and Multiples; Ratios and Proportions; Percents; Mean, Median, and Mode; Powers and Radicals; Basic Algebra; Coordinate Geometry; Functions and Math Models; Triangles; Quadrilaterals; Circles; Intersecting Line; Solids; Probability; Data Interpretation; SAT Word Problems; SAT Math Practice Test 1; SAT Math Practice Test 2; SAT Math Practice Test 3; SAT Math Practice Test 4; SAT Math Practice Test 5</p>", "author": "Robert Postman, Ryan Postman", "slug": "mcgraw-hills-conquering-sat-math-third-edition-584352-9780071748933-robert-postman-ryan-postman", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071748933.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584352", "product_url": "/app/ecom/book/584352/mcgraw-hills-conquering-sat-math-third-edition-584352-9780071748933-robert-postman-ryan-postman", "bisac_codes": [ "STU024000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071748926", "EISBN13": "9780071748933", "EISBN10": "0071748938" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009795027" } } } }, { "type": "Product", "id": "00010000584351", "attributes": { "name": "All About Market Indicators", "subtitle": "", "description": "All signals are GO! Read the \"mind of the market\"--and make more money!\n\n<p>All About Market Indicators explains how to forecast the direction the market is taking so you know precisely when to get in and when to get out. This accessible but highly detailed guide introduces many of the key indicators that suggest what other investors are up to.</p>\n\n<p>You'll learn how to access these indicators--often using free or low-cost sources--and interpret and implement them to raise your odds of success. Make the right decisions at the right time using market indicators, including:</p>\n\n<p> VIX Stochastics Volume Moving Averages MACD New HighNew Low Arms Index Advance-Decline Line RSI Bollinger Bands Put/Call Ratios Breadth Momentum Sentiment Surveys Prices Trends Economics</p>\n\n<p>Plus, professional traders reveal how they apply their favorite indicators!Gerald Appel<br/>\nRichard Arms<br/>\nBernard Baumohl<br/>\nJohn Bollinger<br/>\nThomas DeMark<br/>\nDr. Alexander Elder<br/>\nKen Fisher<br/>\nFred Hickey<br/>\nWilliam J. O'Neil<br/>\nLinda Raschke<br/>\nBrett Steenbarger<br/>\nDr. Van Tharp<br/>\nLarry Williams<br/>\n<br/>\nAnd others...</p>", "author": "Michael Sincere", "slug": "all-about-market-indicators-584351-9780071750431-michael-sincere", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071750431.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584351", "product_url": "/app/ecom/book/584351/all-about-market-indicators-584351-9780071750431-michael-sincere", "bisac_codes": [ "BUS036000", "0567" ], "items_count": null, "identifiers": { "ISBN13": "9780071748841", "EISBN13": "9780071750431", "EISBN10": "0071750436" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021761291" } } } }, { "type": "Product", "id": "00010000584350", "attributes": { "name": "Thrive on Pressure: Lead and Succeed When Times Get Tough", "subtitle": "", "description": "Be the Leader Who Is Cool, Calm, and in Control--Even in the Worst of Situations\n\n<p>\"This book is a great guide for helping you thrive on pressure and use it to your advantage.\" -- Bill Vit, President and COO, Aon Affinity Insurance Services</p>\n\n<p>\"Thrive on Pressure focuses not only on theoretical aspirations, but also on practical measures to manage and utilize the pressures that are an inevitable part of the job.\" -- Edward Dolman, Christie's International PLC</p>\n\n<p>When the going gets tough, you get going! Author Graham Jones, Ph.D., whose work has been featured in the Harvard Business Review, shows you how to excel when the chips are down and use pressure to your advantage. With his successful program, you'll learn how to: Manage stress Develop strong self-belief Improve mental outlook Channel motivation into tangible goals Refine your focus</p>\n\n<p>If you have the guts to make a real difference in your organization, you're ready to Thrive on Pressure and produce positive results for you and your team!</p>", "author": "Graham Jones", "slug": "thrive-on-pressure-lead-and-succeed-when-times-get-tough-584350-9780071750967-graham-jones", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071750967.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584350", "product_url": "/app/ecom/book/584350/thrive-on-pressure-lead-and-succeed-when-times-get-tough-584350-9780071750967-graham-jones", "bisac_codes": [ "SEL027000", "0341" ], "items_count": null, "identifiers": { "ISBN13": "9780071748827", "EISBN13": "9780071750967", "EISBN10": "0071750967" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009793948" } } } }, { "type": "Product", "id": "00010000584349", "attributes": { "name": "Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results", "subtitle": "", "description": "CREATE RELATIONSHIPS THAT LEAD TO REPEAT SALES--FOR THE LONG RUN!\n\n<p>\"Selling for the Long Run stands head and shoulders above the run-of-the-mill sales books. If you're in the business of selling complex products or solutions, it's a blueprint for business success. Don't just read this book--use its principles and strategies every day, and it will fundamentally improve the results you achieve.\" -- Donal Daly, CEO, The TAS Group</p>\n\n<p>\"This book provides a fresh, unique, and contemporary perspective on the welldocumented subject of selling in a complex business-to-business world. Wendy Reed gives the reader a contemporary road map for the modern-day, buyer-centric sales philosophy. Read it and learn an approach that most certainly enables sales success.\" -- Richard E. Eldh, Co-President, SiriusDecisions, Inc.</p>\n\n<p>\"The fact that buying behavior has changed dramatically is clear to all sales professionals; how to change the way you sell in response is not. Selling for the Long Run offers new insights into how to develop and enrich relationships with clients to not only close more business this year but become the partner of choice going forward as well.\" -- Jim Dickie, Managing Partner, CSO Insights</p>\n\n<p>\"Selling for the Long Run provides an easy-to-follow road map to the kind of customer collaboration that can dramatically change the relationship between buyer and seller and lead to deeper, more successful, and enduring partnerships.\" -- John Golden, CEO, Huthwaite</p>\n\n<p>\"Until more universities offer degree programs in sales effectiveness, this book is required reading for anyone carrying a quota.\" -- Peter Ostrow, Research Director, Aberdeen Group, a Harte-Hanks Co.</p>\n\n<p>ARE YOU IN A GOOD RELATIONSHIP?</p>\n\n<p>Selling for the Long Run provides the key principles for acquiring and maintaining satisfied, repeat-buying customers. How is this achieved? One word: relationships. At first glance, the answer seems simplebut is any relationship simple?</p>\n\n<p>Wendy Reed, CEO of the global sales training firm InfoMentis, helps you make the transformation from an average salesperson who simply presents products to a great salesperson who serves as a collaborative partner with the customer. It's the best sales approach for good economic times, and it's the only one that works when times are tough.</p>\n\n<p>When the buyer perceives you as an advocate for his or her needs, trust is created--and great things follow. Outlining a strategic plan for building customer focus and collaboration into every stage of the sales cycle, Reed provides an insider's perspective to help you:</p>\n\n View the sales process from the customer's point of view\n\nAlign your offering with the buyer's needs\n\nPerform proper due diligence before creating your strategy\n\nGain clearer vision into revenue pipelines and forecasts\n\nDeliver on all promises made--both explicit and implicit\n\n\n\n<p>Selling for the Long Run is a blueprint for reenvisioning and retooling your sales cycle to seize the competitive advantage--and keep it. Like any customer in any industry, your prospective buyer's number-one concern is value--bottom line. In the end, he or she wants to make a purchase from a trustworthy partner--which is why you have to stop looking for that one magical \"sales technique\" and start building the kind of relationships that generate results. Take your first step with Selling for the Long Run.</p>", "author": "Wendy Foegen Reed", "slug": "selling-for-the-long-run-build-lasting-customer-relationships-for-breakthrough-results-584349-9780071752374-wendy-foegen-reed", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071752374.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584349", "product_url": "/app/ecom/book/584349/selling-for-the-long-run-build-lasting-customer-relationships-for-breakthrough-results-584349-9780071752374-wendy-foegen-reed", "bisac_codes": [ "BUS058000", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071748551", "EISBN13": "9780071752374", "EISBN10": "0071752374" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021763087" } } } }, { "type": "Product", "id": "00010000584347", "attributes": { "name": "Practice Makes Perfect Exploring Writing", "subtitle": "", "description": "<p>Helpful instruction and plenty of practice for your child to understand the basics of writing</p>\n\n<p>Understanding writing is essential for your child to write with competence and clarity. Practice Makes Perfect: Exploring Writing gives your child bite-sized explanations of this essential skill, with engaging exercises that keep her or him motivated and excited to learn. They can practice the writing skills that are challenging, polish skills theyve mastered, and stretch themselves to explore skills they have not yet attempted. 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