Product List
GET /services/catalog/products?format=api&page=70571
{ "links": { "first": "https://redshelf.com/services/catalog/products?format=api&page=1", "last": "https://redshelf.com/services/catalog/products?format=api&page=78429", "next": "https://redshelf.com/services/catalog/products?format=api&page=70572", "prev": "https://redshelf.com/services/catalog/products?format=api&page=70570" }, "data": [ { "type": "Product", "id": "00010000584560", "attributes": { "name": "McGraw-Hill's 500 College Physics Questions", "subtitle": "Ace Your College Exams", "description": "500 Ways to Achieve Your Best Grades\n\n<p>We want you to succeed on your college physics midterm and final exams. That's why we've selected these 500 questions to help you study more effectively, use your preparation time wisely, and get your best grades. These questions are similar to the ones youll find on a typical college exam, so you will know what to expect on test day. Each question includes comprehensive explanations in the answer key. Whether you have been studying all year or are reviewing at the last minute, McGraw-Hill's 500 College Physics Questions will help you achieve the final grade you desire.</p>\n\n<p>Sharpen your subject knowledge and build your test-taking confidence with:</p>\n\n 500 essential college physics questions with answers\n\nClear solutions in the answer key for every problem\n\nCoverage from Newton's laws of motion to Einstein's general theory of relativity", "author": "Alvin Halpern", "slug": "mcgraw-hills-500-college-physics-questions-584560-9780071789837-alvin-halpern", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071789837.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584560", "product_url": "/app/ecom/book/584560/mcgraw-hills-500-college-physics-questions-584560-9780071789837-alvin-halpern", "bisac_codes": [ "SCI055000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071789820", "EISBN13": "9780071789837", "EISBN10": "0071789839" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021761528" } } } }, { "type": "Product", "id": "00010000584559", "attributes": { "name": "Schaum's Outline of Emergency Nursing", "subtitle": "242 Review Questions", "description": "<p>The ideal review for your emergency nursing course</p>\n\nMore than 40 million students have trusted Schaums Outlines for their expert knowledge and helpful solved problems. Written by a renowned expert in this field, Schaum's Outline of Emergency Nursing covers what you need to know for your course and, more important, your exams. Step-by-step, the author walks you through coming up with solutions to exercises in this topic. Relevant examples and extensive end-of-chapter exercises motivate you to understand new material and reinforce acquired skills\n\nDetailed explanations and practice problems in the different areas of emergency nursing\n\nOffers a comprehensive review of specialized topics such as multi-system trauma, environmental emergencies, communicable diseases, and disaster preparedness\n\nProvides comprehensive explanations of the topics covered in cardiac intensive care", "author": "Jim Keogh", "slug": "schaums-outline-of-emergency-nursing-584559-9780071789813-jim-keogh", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071789813.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584559", "product_url": "/app/ecom/book/584559/schaums-outline-of-emergency-nursing-584559-9780071789813-jim-keogh", "bisac_codes": [ "MED058040", "0066" ], "items_count": null, "identifiers": { "ISBN13": "9780071789806", "EISBN13": "9780071789813", "EISBN10": "0071789812" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021762932" } } } }, { "type": "Product", "id": "00010000584558", "attributes": { "name": "McGraw-Hill's 500 Organic Chemistry Questions: Ace Your College Exams", "subtitle": "3 Reading Tests + 3 Writing Tests + 3 Mathematics Tests", "description": "500 Ways to Achieve Your Best Grades\n\n<p>We want you to succeed on your organic chemistry midterm and final exams. That's why we've selected these 500 questions to help you study more effectively, use your preparation time wisely, and get your best grades. These questions and answers are similar to the ones you'll find on a typical college exam, so you will know what to expect on test day. Each question includes explanations for right and wrong answers for your full understanding of the concepts. Whether you have been studying all year or are doing a last-minute review, McGraw-Hill's 500 Organic Chemistry Questions will help you achieve the final grade you desire.</p>\n\n<p>Sharpen your subject knowledge and build your test-taking confidence with:</p>\n\n 500 essential organic chemistry questions\n\nComplete answer explanations\n\nCoverage of organic chemistry from reactivity to proteins", "author": "Estelle K. Meislich, Herbert Meislich, Jacob Sharefkin", "slug": "mcgraw-hills-500-organic-chemistry-questions-ace-your-college-exams-584558-9780071789660-estelle-k-meislich-herbert-meislich-jacob-sharefkin", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071789660.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584558", "product_url": "/app/ecom/book/584558/mcgraw-hills-500-organic-chemistry-questions-ace-your-college-exams-584558-9780071789660-estelle-k-meislich-herbert-meislich-jacob-sharefkin", "bisac_codes": [ "SCI013000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071789653", "EISBN13": "9780071789660", "EISBN10": "0071789669" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021762930" } } } }, { "type": "Product", "id": "00010000584557", "attributes": { "name": "OCA Java SE 7 Programmer I Study Guide (Exam 1Z0-803)", "subtitle": "", "description": "A Proven Study System for Oracle Certified Associate Exam 1Z0-803\n\n<p>Prepare for the Oracle Certified Associate Java SE 7 Programmer I exam with help from this exclusive Oracle Press guide. In each chapter, you'll find challenging exercises, practice questions, a two-minute drill, and a chapter summary to highlight what you've learned. This authoritative guide will help you pass the test and will also serve as your essential on-the-job reference. Get complete coverage of all OCA objectives for exam 1Z0-803, including:</p>\n\nPackaging, compiling, and interpreting Java code\n\nProgramming with Java statements\n\nProgramming with Java operators and strings\n\nWorking with basic classes and variables\n\nUnderstanding variable scope and class construction\n\nProgramming with arrays\n\nUnderstanding class inheritance\n\nUnderstanding polymorphism and casts\n\nHandling exceptions\n\nWorking with classes and their relationships\n\n\n\n<p>Electronic content includes:</p>\n\nOne full practice exam\n\nDetailed answers and explanations\n\nScore report performance assessment tool\n\nFree with online registration:Bonus exam", "author": "Robert Liguori, Edward G. Finegan", "slug": "oca-java-se-7-programmer-i-study-guide-exam-1z0-803-584557-9780071789448-robert-liguori-edward-g-finegan", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071789448.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584557", "product_url": "/app/ecom/book/584557/oca-java-se-7-programmer-i-study-guide-exam-1z0-803-584557-9780071789448-robert-liguori-edward-g-finegan", "bisac_codes": [ "COM051280", "0919" ], "items_count": null, "identifiers": { "ISBN13": "9780071789424", "EISBN13": "9780071789448", "EISBN10": "0071789448" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009796700" } } } }, { "type": "Product", "id": "00010000584556", "attributes": { "name": "Geotechnical Engineers Portable Handbook, Second Edition", "subtitle": "", "description": "Instant access to the latest geotechnical engineering data\n\n<p>Fully updated to include the 2012 International Building Code (IBC), Geotechnical Engineer's Portable Handbook, Second Edition, features a wealth of on-the-job geotechnical and construction related information in a convenient, quick-reference format. This practical resource is filled with essential data, formulas, and guidelines you can access right away. Detailed tables, charts, graphs, and illustrations are included throughout the book for ease of use in the field.</p>\n\n<p>Coverage includes:</p>\n\n Field exploration\n\nLaboratory testing\n\nSoil and rock classification\n\nPhase relationships\n\nEffective stress and stress distribution\n\nShear strength\n\nPermeability and seepage\n\nSettlement analyses\n\nBearing capacity analyses\n\nPavement and pipeline design\n\nExpansive soil\n\nSlope stability\n\nGeotechnical earthquake engineering\n\nErosion analyses\n\nRetaining walls\n\nDeterioration\n\nFoundations\n\nGrading and other site improvement methods\n\nGroundwater and percolation tests\n\nExcavation, underpinning, and field lead tests\n\nGeosynthetics\n\nInstrumentation\n\nInternational Building Code regulations for soils\n\nInternational Building Code regulations for foundations", "author": "Robert W. Day", "slug": "geotechnical-engineers-portable-handbook-second-edition-584556-9780071789721-robert-w-day", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071789721.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584556", "product_url": "/app/ecom/book/584556/geotechnical-engineers-portable-handbook-second-edition-584556-9780071789721-robert-w-day", "bisac_codes": [ "TEC009020", "0022" ], "items_count": null, "identifiers": { "ISBN13": "9780071789714", "EISBN13": "9780071789721", "EISBN10": "0071789723" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021761881" } } } }, { "type": "Product", "id": "00010000584555", "attributes": { "name": "McGraw-Hill's 500 College Calculus Questions to Know by Test Day", "subtitle": "", "description": "500 Ways to Achieve Your Best Grades\n\n<p>We want you to succeed on your college calculus midterm and final exams. That's why we've selected these 500 questions to help you study more effectively, use your preparation time wisely, and get your best grades. These questions and answers are similar to the ones you'll find on a typical college exam, so you will know what to expect on test day. Each question includes explanations for right and wrong answers for your full understanding of the concepts. Whether you have been studying all year or are doing a last-minute review, McGraw-Hill's 500 Calculus Questions will help you achieve the final grade you desire.</p>\n\n<p>Sharpen your subject knowledge and build your test-taking confidence with:</p>\n\n 500 essential college calculus questions\n\nComplete answer explanations\n\nCoverage of calculus from absolute value to space vectors", "author": "Elliott Mendelson", "slug": "mcgraw-hills-500-college-calculus-questions-to-know-by-test-day-584555-9780071789646-elliott-mendelson", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071789646.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584555", "product_url": "/app/ecom/book/584555/mcgraw-hills-500-college-calculus-questions-to-know-by-test-day-584555-9780071789646-elliott-mendelson", "bisac_codes": [ "STU010000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071789639", "EISBN13": "9780071789646", "EISBN10": "0071789642" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009792892" } } } }, { "type": "Product", "id": "00010000584554", "attributes": { "name": "Culture Connection: How Developing a Winning Culture Will Give Your Organization a Competitive Advantage", "subtitle": "", "description": "<p>The business world is only now beginning to open its eyes to the fact that a powerful corporate culture can generate hard-currency results. But Marty Parker has known this for years. Since 2003, his executive search and cultural assessment firm, Waterstone Human Capital, has focused its recruiting strategy on employee fit and on the best corporate cultures. Each year, the firms Canadas 10 Most Admired Corporate Cultures program singles out companies whose cultures have led to measurable growth, increased profits, and a distinct competitive advantage.</p>\n\n<p>Now, Parker reveals the best practices of some of the worlds top companies to help you generate extraordinary business results by spearheading cultural change in your own organization. Culture Connection helps you define your vision and gives you invaluable guidance on how to:</p>\n\n Set the stage for improved communication, innovation, and performance\n\nProvide significant shareholder return\n\nMeasure and align your organizations efforts\n\nRecruit and retain the best people in your industry\n\n\n\n<p>Culture Connection is filled with advice from top business leaders, including Clive Beddoe, founding shareholder and chairman, WestJet; Isadore Sharp, founder and chairman, Four Seasons Hotels and Resorts; Darren Entwistle, president and CEO, TELUS Corporation; Marc Tellier, president and CEO, Yellow Pages Group; and Michael McCain, president and CEO, Maple Leaf Foods.</p>\n\n<p>These leaders know what theyre talking about: each represents an organization that has been a previous winner of Canadas 10 Most Admired Corporate Cultures, and whose performance has outperformed their peers. In fact, the 2010 winners of Canadas 10 outpaced the S&P/TSX 60 by an average of 600 percent.</p>\n\n<p>Learn their hard-earned lessons with Culture Connectionand establish the kind of culture that seizes and holds the competitive edge.</p>", "author": "Marty Parker", "slug": "culture-connection-how-developing-a-winning-culture-will-give-your-organization-a-competitive-advantage-584554-9780071788779-marty-parker", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071788779.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584554", "product_url": "/app/ecom/book/584554/culture-connection-how-developing-a-winning-culture-will-give-your-organization-a-competitive-advantage-584554-9780071788779-marty-parker", "bisac_codes": [ "BUS041000", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071788762", "EISBN13": "9780071788779", "EISBN10": "0071788778" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009795653" } } } }, { "type": "Product", "id": "00010000584553", "attributes": { "name": "McGraw-Hill's 500 College Algebra and Trigonometry Questions: Ace Your College Exams", "subtitle": "3 Reading Tests + 3 Writing Tests + 3 Mathematics Tests", "description": "500 Ways to Achieve Your Best Grades\n\n<p>We want you to succeed on your college algebra and trigonometry midterm and final exams. That's why we've selected these 500 questions to help you study more effectively, use your preparation time wisely, and get your best grades. These questions and answers are similar to the ones you'll find on a typical college exam, so you will know what to expect on test day. Each question includes a concise, easy-to-follow explanation in the answer key. Whether you have been studying all year or are reviewing at the last minute, McGraw-Hill's 500 College Algebra and Trigonometry Questions will help you achieve the grade you desire.</p>\n\n<p>Sharpen your subject knowledge and build your test-taking confidence with:</p>\n\n 500 essential college algebra and trigonometry questions\n\nComplete answer explanations\n\nComprehensive coverage of first-year college algebra and trigonometry topics", "author": "Philip Schmidt", "slug": "mcgraw-hills-500-college-algebra-and-trigonometry-questions-ace-your-college-exams-584553-9780071789561-philip-schmidt", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071789561.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584553", "product_url": "/app/ecom/book/584553/mcgraw-hills-500-college-algebra-and-trigonometry-questions-ace-your-college-exams-584553-9780071789561-philip-schmidt", "bisac_codes": [ "MAT002000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071789554", "EISBN13": "9780071789561", "EISBN10": "0071789561" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009791875" } } } }, { "type": "Product", "id": "00010000584552", "attributes": { "name": "Power of Positive Selling: 30 Surefire Techniques to Win New Clients, Boost Your Commission, and Build the Mindset for Success (PB)", "subtitle": "", "description": "<p>Think like Americas #1 sales trainerand close more deals than ever</p>\n\n<p>Stephan Schiffman has trained more than half a million sales professionals. No one understands the sales mindset better.</p>\n\n<p>In The Power of Positive Selling, Schiffman provides instruction, tips, anecdotes, and inspiration that are guaranteed to help you overcome negative thoughts, feel confident in any sales situation, and remain positive no matter what happens. Inside, youll find 30 surefire tactics to make sure your mind doesnt devolve into that self-destructive pessimism weve all experienced. Learn how to:</p>\n\n Believe in what youre selling\n\nHelp your client solve a problem\n\nDo your research\n\nSet the tone for the conversationand establish the pace\n\nListen before you talk\n\nAsk the right questionsfor the right reasons\n\nNever say, I absolutely guarantee that\n\n\n\n<p>The culmination of a lifetime of sales training excellence, The Power of Positive Selling has all the insight you need to defeat the negativity and dramatically improve your attitude, your behavior, and your sales record.</p>", "author": "Stephan Schiffman", "slug": "power-of-positive-selling-30-surefire-techniques-to-win-new-clients-boost-your-commission-and-build-the-mindset-for-success-pb-584552-9780071788717-stephan-schiffman", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071788717.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584552", "product_url": "/app/ecom/book/584552/power-of-positive-selling-30-surefire-techniques-to-win-new-clients-boost-your-commission-and-build-the-mindset-for-success-pb-584552-9780071788717-stephan-schiffman", "bisac_codes": [ "BUS058010", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071788700", "EISBN13": "9780071788717", "EISBN10": "0071788719" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009794877" } } } }, { "type": "Product", "id": "00010000584551", "attributes": { "name": "Effective MySQL Backup and Recovery", "subtitle": "", "description": "<p>The Essential Guide to Protecting Your Business Information</p>\n\n<p>Written by Oracle ACE Director and MySQL expert Ronald Bradford, Effective MySQL: Backup and Recovery covers all the options with detailed descriptions and syntax examples to ensure an appropriate backup and recovery plan can be developed. Featuring a side-by-side evaluation of the various backup strategies and complementary recovery implementations, this Oracle Press book helps you to protect your MySQL data from a wide range of disaster situations.</p>\n\n Learn how different backup strategies affect locking and system availability\n\nIdentify the importance of static backup options and point-in-time requirements\n\nRecognize the important business factors to determine your optimal data protection requirements\n\nUnderstand the benefits of using MySQL replication for leveraging different backup strategies\n\nUnderstand the benefits and risks of implementing solutions with MySQL in the cloud\n\nIdentify key configuration variables that affect data durability and performance\n\nFind out about the types of possible disasters and develop a robust plan to address them\n\nOptimize your backup approach with compression, streaming, incremental, and parallel options", "author": "Ronald Bradford", "slug": "effective-mysql-backup-and-recovery-584551-9780071788588-ronald-bradford", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071788588.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584551", "product_url": "/app/ecom/book/584551/effective-mysql-backup-and-recovery-584551-9780071788588-ronald-bradford", "bisac_codes": [ "COM062000", "0915" ], "items_count": null, "identifiers": { "ISBN13": "9780071788571", "EISBN13": "9780071788588", "EISBN10": "0071788581" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009792794" } } } }, { "type": "Product", "id": "00010000584550", "attributes": { "name": "The Chinese Way to Wealth and Prosperity: 8 Timeless Strategies for Achieving Financial Success", "subtitle": "", "description": "<p>\"You will put down this insightful book with a much deeper understanding of two of the more indispensable topics of the twenty-first century: China and sound financial practices.\" -- Jon Huntsman, Jr., U.S. Ambassador to China, 20092011</p>\n\n<p>\"This is a timely, well-researched, and tremendously important book...\" -- Maurice R. Greenberg, Chairman & CEO, C.V. Starr & Co., Inc.</p>\n\n<p>\"Michael sets out a commonsense approach to wealth and prosperity. It's a must-read.\" -- Philip Bullen, CFA, Group Chief Investment Officer, Fidelity Investments</p>\n\n<p>\"Lee brings a unique combination of cultural, business, and economic insights. In compelling and clear language, he shows how Americans can engage this new reality.\" -- Samuel Gregg, D.Phil., Director of Research, The Acton Institute for the Study of Religion and Liberty</p>\n\n<p>\"The more that things change, the more that making money depends on understanding those things that never change. In an immensely readable volume and with a compelling story, The Chinese Way to Wealth and Prosperity provides precisely that.\" -- Rabbi Daniel Lapin, Author of Thou Shall Prosper: The 10 Commandments for Making Money</p>\n\n<p>\"Lee provides a valuable handbook for anyone wishing to understand what drives Chinese attitudes toward money.\" -- Dong Tao, Ph.D., Chief China Economist, Credit Suisse</p>\n\n<p>For centuries, the Chinese have managed to survive and thrive in virtually every part of the world. From nineteenth-century emigrants to twenty-first-century \"tiger moms,\" they have shown remarkable resilience and determination in achieving their goals even under the most challenging of circumstances.</p>\n\n<p>What is the secret behind their enduring success? It's The Chinese Way to Wealth and Prosperity--a timeless combination of ancient wisdom and modern strategy that anyone can apply:</p>\n\n Learn, then earn.\n\nGet mobile and go global.\n\nMake connections and return favors.\n\nReduce debt and release your capital.\n\nPlay financial defense.\n\nDefer gratification.\n\nLove the land.\n\nAvoid unrewarded risks.\n\n\n\n<p>This inspiring and eminently practical guide shows you how to enrich your life, as well as enhance your fortunes. You'll discover the Chinese philosophy of \"Sow early, sow often,\"--reaping the rewards of consistently saving year after year. You'll learn how to honor and practice the time-tested wisdom of previous generations, keeping your priorities in check, placing a value on what matters most, and bringing prosperity into all aspects of your life. You'll find helpful charts detailing how wealth is generated using basic money-building principles very well known to the Chinese people, as well as ancient proverbs and stories that you can apply to today's economic situation. Along the way, youll read how distinguished individuals and major companies have thrived all over the world employing these lessons.</p>\n\n<p>The Chinese Way to Wealth and Prosperity offers the wisdom of the past, the keys to the present, and the road map to a strong financial future.</p>", "author": "Michael Justin Lee", "slug": "the-chinese-way-to-wealth-and-prosperity-8-timeless-strategies-for-achieving-financial-success-584550-9780071788731-michael-justin-lee", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071788731.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584550", "product_url": "/app/ecom/book/584550/the-chinese-way-to-wealth-and-prosperity-8-timeless-strategies-for-achieving-financial-success-584550-9780071788731-michael-justin-lee", "bisac_codes": [ "BUS050020", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071788724", "EISBN13": "9780071788731", "EISBN10": "0071788735" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009795240" } } } }, { "type": "Product", "id": "00010000584549", "attributes": { "name": "The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone", "subtitle": "", "description": "<p>One-to-One is transforming our worldhere s how you can join the Revolution</p>\n\n<p>What would your organization do with a technology that lets you crowdsource instantly and effortlessly and reach people who WANT to hear from you wherever they happen to be? Such a tool already exists and its in billions of mobile devices worldwide: SMS, or text messaging.</p>\n\n<p>However, theres more to messaging than simply broadcasting texts. To succeed with mobile messaging in the long termwithout disrupting your business or distracting your customersyou need to understand the bigger movement thats underway.</p>\n\n<p>The Mobile Marketing Revolution gives you the framework to listen to, empower, inform, engage, and enlist the very people on which your success depends. From fundraising to polling to selling products and services, this book shows how to use mobile messaging to turn even the briefest initial interaction into a permanent engaged relationship. Better still, you can achieve all this without expanding overhead or building campaigns from scratch, but instead by integrating mobile into your organizations existing processes and practices.</p>", "author": "Jed Alpert", "slug": "the-mobile-marketing-revolution-how-your-brand-can-have-a-one-to-one-conversation-with-everyone-584549-9780071788199-jed-alpert", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071788199.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584549", "product_url": "/app/ecom/book/584549/the-mobile-marketing-revolution-how-your-brand-can-have-a-one-to-one-conversation-with-everyone-584549-9780071788199-jed-alpert", "bisac_codes": [ "COM060080", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071788182", "EISBN13": "9780071788199", "EISBN10": "0071788190" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009796830" } } } }, { "type": "Product", "id": "00010000584548", "attributes": { "name": "German Grammar Drills", "subtitle": "", "description": "<p>When it comes to learning grammar, the best way is to JUST DO IT!</p>\n\n<p>For learning grammar, you'll find the most success in retaining your skills through drills, drills, and more drills. German Grammar Drills reinforces yourknowledge and enhance your ability to read, write, and speak in German. This book introduces essential grammar concepts, with practical examples to demonstrate their correct usage. You will flex your grammar muscle with the exercises included in each section.</p>\n\n<p>Inside this new edition you'll find:</p>\n\nMore than 200 exercises accompanied by an answer key\n\nAuthentic examples to show you correct grammar usage\n\nNew review sections that will bring you up to speed on grammar", "author": "Ed Swick", "slug": "german-grammar-drills-584548-9780071789462-ed-swick", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071789462.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584548", "product_url": "/app/ecom/book/584548/german-grammar-drills-584548-9780071789462-ed-swick", "bisac_codes": [ "FOR009000", "0222" ], "items_count": null, "identifiers": { "ISBN13": "9780071789455", "EISBN13": "9780071789462", "EISBN10": "0071789464" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009790217" } } } }, { "type": "Product", "id": "00010000584547", "attributes": { "name": "McGraw-Hill's DAT", "subtitle": "", "description": "WE WANT TO HELP YOU SUCCEED ON THE DAT\n\n<p>We've put all of our proven expertise into McGraw- Hill's DAT to make sure you're ready for this difficult exam. This book gives you essential skill-building techniques and strategies developed by a team of expert test-prep tutors. Their practical experience and expert coaching will help you master every question type. You'll get all the facts about the exam, hundreds of helpful illustrations, and three full-length practice tests. McGraw-Hill's DAT guides you step-by-step through your preparation program--and gives you the tools you need to succeed.</p>\n\n<p>Inside you'll find:</p>\n\n A diagnostic DAT to measure your strengths and weaknesses\n\nTwo complete sample DATs on CD-ROM\n\nComplete reviews of each section on the DAT: biology, general chemistry, organic chemistry, perceptual ability, reading comprehension, and quantitative reasoning\n\nProblem-solving techniques to boost your performance on the most difficult question types\n\nAn answer key with clear explanations for every question", "author": "Thomas A. Evangelist, Wendy Hanks", "slug": "mcgraw-hills-dat-584547-9780071787956-thomas-a-evangelist-wendy-hanks", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071787956.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584547", "product_url": "/app/ecom/book/584547/mcgraw-hills-dat-584547-9780071787956-thomas-a-evangelist-wendy-hanks", "bisac_codes": [ "STU021000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071787970", "EISBN13": "9780071787956", "EISBN10": "007178795X" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009796297" } } } }, { "type": "Product", "id": "00010000584546", "attributes": { "name": "Correct Your French Blunders", "subtitle": "", "description": "<p>A witty, fast-paced guide to eliminating those annoying and frustrating French bloopers </p>\n\n<p>Mixing genders, inverting subjects and objects, and trusting false cognates are just a few of the blunders English-speaking French-language learners commonly make. In Correct Your French Blunders, veteran French teacher Veronique Mazet identifies these and other common trouble spots and clearly explains the reasons behind them. You will discover how grammar patterns of French differ from those of English and why trying to translate word for word, structure for structure, from English, can lead to big trouble.</p>\n\n<p>You will learn to break bad habits and correct your mistakes while developing a much more natural feel for French language patterns with the help of:</p>\n\n More than 1,000 highlighted examples of common blunders to avoid\n\nA free app available on iTunes for interactive practice for obliterating those blunders\n\nNumerous examples and practical exercises\n\nQuick-reference panels for checking correct tense forms\n\nA \"Hall of Shame\" compendium of bad errors to recognize and correct", "author": "Véronique Mazet", "slug": "correct-your-french-blunders-584546-9780071788250-veronique-mazet", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071788250.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584546", "product_url": "/app/ecom/book/584546/correct-your-french-blunders-584546-9780071788250-veronique-mazet", "bisac_codes": [ "FOR008000", "0222" ], "items_count": null, "identifiers": { "ISBN13": "9780071788243", "EISBN13": "9780071788250", "EISBN10": "0071788255" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009790752" } } } }, { "type": "Product", "id": "00010000584545", "attributes": { "name": "The Shopper Economy: The New Way to Achieve Marketplace Success by Turning Behavior into Currency", "subtitle": "", "description": "GET READY FOR THE AGE OF SHOPPER MARKETING\n\n<p>Consumers today are armed with a wealth of content--price comparisons, reviews, and even online inventory data--and this is good news for marketers, because these tools empower consumers, making them into shoppers who are more willing than ever to interact with your brand . . . but for a price.</p>\n\n<p>The value of these shoppers' attention is soaring, and The Shopper Economy gives you the framework for capturing and monetizing this valuable commodity. Liz Crawford, a leading marketing innovator and consumer behavior analyst, gives a fast-paced and comprehensive look at how the unprecedented availability of information is a boon to brands, because it lets shoppers perform the labor of marketing when they watch and share ads, recommend products, and interact with brands and each other.</p>\n\n<p>Crawford presents interviews with marketers and shoppers, and case studies of how brands like 7-Eleven, Carnival Cruises, and Kia are using Shopkick, foursquare, and other platforms to stay ahead of accelerating changes in consumer empowerment by encouraging and rewarding everyday activities--entering a store, messaging, recommending, \"Liking,\" playing, and more. From these examples you will learn how to</p>\n\n Accurately measure and assess the value of shoppers' activities\n\nTranslate the four key shopper behaviors--attention, participation, advocacy, and loyalty--into \"Shopper Currency,\" real and virtual rewards that have measurable value to buyers and sellers\n\nImprove your business's ROI in shopper marketing by avoiding activity-foractivity's- sake and other common pitfalls\n\nAlign your brand more seamlessly with your shoppers' own personal \"brands\"\n\n\n\n<p>The Shopper Economy provides you with a high-level strategy that makes every shopper interaction a valuable transaction. It offers invaluable insights about today's rapidly evolving marketing landscape and proven solutions for how your brand can turn \"path-to-purchase\" models and consumer reward programs into lasting and profitable relationships with shoppers everywhere.</p>\n\n<p>PRAISE FOR THE SHOPPER ECONOMY</p>\n\n<p> \"Every ten years, Consumer Marketing reinvents itself. If the 1990s were about Category Management, Shopper Insights has been the driver of the moment. Liz Crawford deconstructs the movement with precision.\" -- Paco Underhill, CEO Envirosell Inc., and author of Why We Buy</p>\n\n<p>\"A fascinating account of the present and future direction of marketing to shoppers. It is a brave new world that Liz Crawford writes about with real clarity. Her book is a bright door to the future.\" -- Herb Sorensen, PhD, Global Scientific Advisor, TNS Global Retail & Shopper Practice, and author of Inside the Mind of the Shopper</p>\n\n<p>\"If you want to understand how to motivate shoppers and leverage the new shopper currency--behavior--you need to read this book. Liz Crawford details shopper behaviors, old and new, and provides a road map for brands that need to meet marketing and sales goals in an unbelievably complex shopping environment.\" -- Al McClain, CEO and founder, RetailWire.com</p>\n\n<p>\"A refreshing and thought-provoking exploration of today's dynamic, highly digital consumer market place. I highly recommend [that] anyone who thinks they know something about shopper marketing or wants to think about it a bit more out of the box read this book and take Liz Crawford's advice to heart.\" -- Dan Flint, PhD, director, University of Tennessee Shopper Marketing Forum</p>", "author": "Liz . Crawford", "slug": "the-shopper-economy-the-new-way-to-achieve-marketplace-success-by-turning-behavior-into-currency-584545-9780071787185-liz-crawford", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071787185.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584545", "product_url": "/app/ecom/book/584545/the-shopper-economy-the-new-way-to-achieve-marketplace-success-by-turning-behavior-into-currency-584545-9780071787185-liz-crawford", "bisac_codes": [ "BUS090010", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071787178", "EISBN13": "9780071787185", "EISBN10": "0071787186" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009794977" } } } }, { "type": "Product", "id": "00010000584544", "attributes": { "name": "The Wall Street MBA, Second Edition", "subtitle": "", "description": "<p>You dont need an MBA to master corporate finance</p>\n\n<p>Finally, the book which may put Harvard Business School out of business. A must-read for all professionals who seek strong financial expertise.<br/>\nRick Rickertsen, Managing Partner, Pine Creek Partners; author of Buyout</p>\n\n<p>Terrific overview of corporate finance and accounting that even the nonfinancial professional will find useful.<br/>\nKen Glazer, former Senior Competition Counsel, The Coca-Cola Company</p>\n\n<p>The Wall Street MBA distills a broad swath of corporate finance and financial reporting concepts into a concise, practical, and easily accessible format.<br/>\nRobert Borghese, lecturer, The Wharton School; author of M&A from Planning to Integration</p>\n\n<p>The Wall Street MBA gives you the tools to:</p>\n\n Review financial statements\n\nAnalyze earnings\n\nDetect fraud\n\nAssess stock prices\n\nValue companies\n\nDetermine the cost of capital\n\n\n\n<p>With brand-new chapters on currency trading, real estate valuation, and commodities</p>", "author": "Reuben Advani", "slug": "the-wall-street-mba-second-edition-584544-9780071788328-reuben-advani", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071788328.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584544", "product_url": "/app/ecom/book/584544/the-wall-street-mba-second-edition-584544-9780071788328-reuben-advani", "bisac_codes": [ "BUS036000", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071788311", "EISBN13": "9780071788328", "EISBN10": "0071788328" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009791871" } } } }, { "type": "Product", "id": "00010000584543", "attributes": { "name": "The Virtual Executive: How to Act Like a CEO Online and Offline", "subtitle": "", "description": "<p>Master digital platforms to deliver powerful messages and build your personal brand</p>\n\n<p>In the virtual world, every voice mail, e-mail, or tweet is fraught with the danger of misunderstanding or misdirection, which can be disastrous for results and/or relationships. For those on the rise or recently thrust into this very different world, this book is an exceptional resource . . . and entertaining too!<br/>\nHal Johnson, Chairman, Global Human Resources Practice, Korn/Ferry International</p>\n\n<p>Bentons insights on being seen as a leader remain as relevant as ever, even though the tools with which we work have changed dramatically. . . . The Virtual Executive provides a guide for making yourself and those around you successful in a rapidly evolving, connected, and virtual world.<br/>\nBrian Fabes, CEO, Civic Consulting Alliance</p>\n\n<p>Benton teaches us all the protocol for success in a digital age. What worked yesterday wont work today . . . and what will work tomorrow is in this book.<br/>\nRulon Stacey, Chairman, American College of Healthcare Executives; CEO, Poudre Valley Health Systems; author, Over Our Heads</p>\n\n<p>Bentons book empowers you to play at the top of your gamenot just in person, but from afar.<br/>\nPaola Bonomo, Head of Online Services, Vodafone Omnitel N.V.</p>\n\n<p>A must-read as applicable to the novice new hire as it is to the CEO.<br/>\nJohn Odegaard, Executive Director, U.S. Naval War College Foundation</p>\n\n<p>A remarkably focused tool for the successful executive striving to be better in the digital age. I literally could not put the book down once I started it.<br/>\nStan Payne, CEO, Canaveral Port Authority</p>\n\n<p>About the Book:</p>\n\n<p>When was the last time you were in a meeting and every participant was in the room? How many people do you know who work from remote sites? How many e-mails did you receive and send at work today?</p>\n\n<p>Blogging, commenting, tagging, e-mailing, texting, video chatting. Everywhere you turn these days, theres a new way to communicate ideas and opinions. Whether youre a C-suite executive or a mid-level manager, you have to be able to move seamlessly among all the available digital platforms in order to communicate your message effectively.</p>\n\n<p>In The Virtual Executive, world-renowned CEO coach and bestselling author Debra Benton teaches you everything you need to know to navigate todays seemingly endless choices of social media and virtual communication tools in order to stay relevant in a sea of competition. From videoconferencing, instant messaging, and webinars to LinkedIn, Facebook, and Twitter, Benton explains how and when to use each platform to:</p>\n\n Differentiate yourself from others in the vast digital world\n\nDeliver a clear, powerful message\n\nMake people remember you for the right reasons\n\nBuild trust with colleagues and customers\n\nAchieve more than everwith less effort and lower costs\n\n\n\n<p>Digital communication isnt the way of the futureits the way of now. And even more change is inevitable. If you dont face it head-on, the future will be a time of chaos and lost opportunities. But if you reinvent yourself into a true virtual executive, you will make your mark with surprising speed and effectiveness.</p>\n\n<p>The Virtual Executive is your guidebook to boldly leading your organization into the future by embracing digital communication platforms, tailoring them to your needs, and using them to build your personal brand for the long run.</p>", "author": "D. A. Benton", "slug": "the-virtual-executive-how-to-act-like-a-ceo-online-and-offline-584543-9780071787161-d-a-benton", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071787161.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584543", "product_url": "/app/ecom/book/584543/the-virtual-executive-how-to-act-like-a-ceo-online-and-offline-584543-9780071787161-d-a-benton", "bisac_codes": [ "BUS041000", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071787154", "EISBN13": "9780071787161", "EISBN10": "007178716X" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009794832" } } } }, { "type": "Product", "id": "00010000584542", "attributes": { "name": "Boundless Potential: Transform Your Brain, Unleash Your Talents, and Reinvent Your Work in Midlife and Beyond", "subtitle": "", "description": "<p>There's no better time than now to remake your career and life</p>\n\n<p>Neuroscience research reveals that creativity spikes in our later yearsmaking midlife an ideal time to change professions. This breakthrough career-reinvention guide shows workers in their forties and over how to leverage this newfound potential.</p>\n\n<p>Boundless Potential empowers you with the knowledge, inspiration, and tools to kick-start anything from a new entrepreneurial venture to a new career. Using case studies, interviews, and revelations from cutting-edge research, it offers a blueprint for personal and work reinvention in midlife and a glimpse of the true lifelong potential of the human mind.</p>\n\n<p>Mark S. Walton is a professor of leadership in the U.S. Navy's Advanced Management Program and a distinguished lecturer in management at the Senior Executive Institute and Kenan-Flagler Graduate Business School at the University of North Carolina at Chapel Hill. His book Generating Buy-In was selected by Soundview Executive Summaries as one of the Top 30 business books of the year.</p>", "author": "Mark S. Walton", "slug": "boundless-potential-transform-your-brain-unleash-your-talents-and-reinvent-your-work-in-midlife-and-beyond-584542-9780071787864-mark-s-walton", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071787864.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584542", "product_url": "/app/ecom/book/584542/boundless-potential-transform-your-brain-unleash-your-talents-and-reinvent-your-work-in-midlife-and-beyond-584542-9780071787864-mark-s-walton", "bisac_codes": [ "BUS030000", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071787857", "EISBN13": "9780071787864", "EISBN10": "0071787860" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009795684" } } } }, { "type": "Product", "id": "00010000584541", "attributes": { "name": "Financial Fitness Forever: 5 Steps to More Money, Less Risk, and More Peace of Mind", "subtitle": "", "description": "<p>What kind of shape is your portfolio in?</p>\n\n<p>The financial fallout of recent years was a game-changer for anyone and everyone preparing to retire in the near future. In order to build and maintain a solid portfolio in todays roller-coaster investing climate, you have to be more alert, increasingly proactive, and better educated on the markets than ever before.</p>\n\n<p>In Financial Fitness Forever, Paul Merriman gives you a framework guaranteed to return even the most struggling portfolio to prime health. One of the nations most popular investment advisors, Merriman has you focus on five critical questions:</p>\n\n Should I use a financial advisor or go it alone?\n\nShould I try to beat the market or accept the returns of the market?\n\nHow should I manage risk?\n\nHow should I diversify my investments?\n\nHow should I insulate my investments from my emotions?\n\n\n\n<p>If you dont have solid, well-developed answersincluding the whys, the hows, and the whensbased on sound investing principles, you need to review your current strategy. Financial Fitness Forever leads you through the process step-by-step. Merriman provides detailed answers to each question, all of which combine to form a powerful strategy that will ensure the kind of retirement youre hoping for.</p>\n\n<p>Merriman doesnt claim to have that magic bullet answer to supercharging profits in unpredictable markets. Instead, he provides a commonsense strategy anyone can use to secure their finances now and in the future.</p>\n\n<p>The economy is racing forward at breakneck speed, and no one knows where it will end up. Apply the lessons of Financial Fitness Forever to design a portfolio that will thrive in the long run.</p>", "author": "Paul Merriman, Richard Buck", "slug": "financial-fitness-forever-5-steps-to-more-money-less-risk-and-more-peace-of-mind-584541-9780071786997-paul-merriman-richard-buck", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071786997.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "584541", "product_url": "/app/ecom/book/584541/financial-fitness-forever-5-steps-to-more-money-less-risk-and-more-peace-of-mind-584541-9780071786997-paul-merriman-richard-buck", "bisac_codes": [ "BUS027000", "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071786980", "EISBN13": "9780071786997", "EISBN10": "0071786996" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021760865" } } } } ], "meta": { "pagination": { "page": 70571, "pages": 78429, "count": 1568561 } } }
Response Info
Default: None