Product List
GET /services/catalog/products?format=api&page=70545
{ "links": { "first": "https://redshelf.com/services/catalog/products?format=api&page=1", "last": "https://redshelf.com/services/catalog/products?format=api&page=78371", "next": "https://redshelf.com/services/catalog/products?format=api&page=70546", "prev": "https://redshelf.com/services/catalog/products?format=api&page=70544" }, "data": [ { "type": "Product", "id": "00010000583891", "attributes": { "name": "McGraw-Hill Math Grade 1", "subtitle": "", "description": "<p>***IF YOU WANT TO UPDATE THE INFORMATION ON YOUR TITLE SHEET, THEN YOU MUST UPDATE COPY IN THE \"PRODUCT INFORMATION COPY\" FIELD. COPY IN THE \"TIPSHEET COPY\" FIELD DOES NOT APPEAR ON TITLE SHEETS.***</p>\n\nFrom McGraw-Hill: the teachers' and parents' most trusted source for first-rate educational materials! Student-friendly math activity books for home study, with little or no parental guidance needed.\n\n<p>About the Book<br/>\nEach book in this series helps primary-school students learn and practice basic math skills they'll need in the classroom and on standardized NCLB tests. Printed in 4-color throughout; with numerous special high-interest features.</p>\n\n<p>Key Selling Features</p>\n\n Attractive 4-color page design creates a student-friendly learning experience.\n\nAll pages are filled to the brim with activities for maximum educational value.\n\nHigh-interest features and real-world applications enliven the learning experience and hold student interest\n\nWeek-by-week summer study plans support use as a \"summer bridge\" learning and reinforcement program.\n\nAll content aligned to state and national standards\n\nInstructional content is scaffolded; students are shown examples, then prompted through the process of solving problems independently.\n\nComplete review of Grade 1 math aligned to the new \"common core\" state standards\n\nWeek-by-week study plans support use as \"summer bridge\" program for children entering Grade 1\n\nDrill and practice to reinforce learning\n\n\n\n<p>Market / Audience<br/>\nThe market for these books consists of parents who are anxious because their children have to take NCLB tests or because their children are falling behind in school. Other parents will buy the books simply because their children need or want additional practice to reinforce school-taught skills.</p>\n\n<p>Sales for this type of workbook always peak in late spring when parents look for \"summer bridge\" study aids. A week-by-week summer study plan included in the book supports this use.</p>", "author": null, "slug": "mcgraw-hill-math-grade-1-583891-9780071775571-mcgraw-hill", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071775571.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583891", "product_url": "/app/ecom/book/583891/mcgraw-hill-math-grade-1-583891-9780071775571-mcgraw-hill", "bisac_codes": [ "MAT004000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071775564", "EISBN13": "9780071775571", "EISBN10": "0071775579" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009793341" } } } }, { "type": "Product", "id": "00010000583890", "attributes": { "name": "Illustrated Dictionary of Architecture, Third Edition", "subtitle": "", "description": "Now in full color--a thoroughly updated edition of the premier illustrated architectural dictionary\n\n<p>Revised and expanded, the Illustrated Dictionary of Architecture, Third Edition, features 8,000 definitions, 4,000 illustrations, and biographies of hundreds of architects accompanied by classic examples of their work. This new, full-color edition includes terms relating to green, ecological, and sustainable architecture. Everything critically important to those in the field of architecture and design is covered, including:</p>\n\n Architectural styles\n\nDetails\n\nBuilding elements\n\nArchitectural forms\n\nBuilding systems\n\nGreen building\n\n\n\n<p>Meticulously written, heavily cross-referenced, and filled with more than 3,000 new and updated definitions and 1,000 new photographs, this impressive visual resource is the best way to gain a full understanding of architectural elements and the new language of green and sustainable architecture.</p>", "author": "Ernest Burden", "slug": "illustrated-dictionary-of-architecture-third-edition-583890-9780071772945-ernest-burden", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071772945.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583890", "product_url": "/app/ecom/book/583890/illustrated-dictionary-of-architecture-third-edition-583890-9780071772945-ernest-burden", "bisac_codes": [ "ARC010000", "0504" ], "items_count": null, "identifiers": { "ISBN13": "9780071772938", "EISBN13": "9780071772945", "EISBN10": "0071772944" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021762581" } } } }, { "type": "Product", "id": "00010000583889", "attributes": { "name": "Landscape Architecture 5E (PB)", "subtitle": "A Manual of Environmental Planning and Design", "description": "The most comprehensive, current guide to the theory and practice of landscape architecture\n\n<p>For more than 50 years, this pioneering guide has served as the foremost resource on the principles and practices of landscape architecture. Now, the book has been revised to address the latest developments in the field, providing a comprehensive, current presentation of the profession.</p>\n\n<p>Richly illustrated with more than 400 full-color images, Landscape Architecture, Fifth Edition, explains how to plan and design for the human use of land with the least environmental impact. This updated volume offers new coverage of important topics such as sustainability, climate change, water conservation, land reuse, urban agriculture, stormwater management, low-impact design, and much more. This definitive reference:</p>\n\n Introduces the fundamentals of site and environmental planning\n\nDescribes the planning constraints imposed by the forms, forces, and features of nature and our built environment\n\nAddresses climate and its design implications\n\nDiscusses site selection and analysis\n\nInstructs in the planning of workable and well-related use areas\n\nDescribes the volumetric shaping of exterior spaces\n\nExplores site-structure relationships and organization\n\nApplies contemporary thinking in the planning of expressive human habitations and communities\n\n\n\n<p>Landscape Architecture, Fifth Edition, preserves the essential character and timelessness of the original classic while incorporating up-to-date advancements in the profession.</p>\n\n<p>Extensively revised and filled with more than 400 contemporary full-color images, Landscape Architecture, Fifth Edition, remains the quintessential resource on planning for the human use of land in harmony with the environment. The book presents a systematic approach to the creation of more usable, efficient, and attractive outdoor spaces and places. Teaching diagrams, plans, photographs, and graphics--including the works of many of the world's leading landscape architects and firms--are featured throughout. This thoroughly modernized classic offers new coverage of:</p>\n\n Sustainability\n\nClimate change and global warming\n\nWater preservation and water rights\n\nLand reuse and brownfield redevelopment\n\nGIS mapping\n\nInvasive species\n\nUrban agriculture and urban forestry\n\nStormwater management\n\nLow-impact design\n\nComplete streets\n\nNew Urbanism, Smart Growth, and Traditional Neighborhood Development\n\n\n\n<p>Landscape Architecture, Fifth Edition, addresses every aspect of site and environmental planning, design, and implementation, including:</p>\n\n The most comprehensive, current guide to the theory and practice of landscape architecture The human habitat and sustainability\n\nClimate\n\nWater\n\nLand\n\nVegetation\n\nThe visual landscape\n\nTopography\n\nCommunity planning and growth management\n\nRational land use planning\n\nUrban design\n\nSite planning\n\nSite spaces\n\nCirculation\n\nStructures\n\nLandscape planting", "author": "Barry Starke, John Ormsbee Simonds", "slug": "landscape-architecture-5e-pb-583889-9780071797641-barry-starke-john-ormsbee-simonds", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071797641.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583889", "product_url": "/app/ecom/book/583889/landscape-architecture-5e-pb-583889-9780071797641-barry-starke-john-ormsbee-simonds", "bisac_codes": [ "ARC010000", "0504" ], "items_count": null, "identifiers": { "ISBN13": "9780071797658", "EISBN13": "9780071797641", "EISBN10": "0071797645" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009789880" } } } }, { "type": "Product", "id": "00010000583888", "attributes": { "name": "Skills for New Managers", "subtitle": "", "description": "<p>Skills for New Managers will include hands-on information on the following key topics: hiring new employees by asking the right questions; delegating work efficiently; dealing with the stress that comes with a management position; communicating effectively with your employees; how to master mentoring, leadership, and coaching styles. These books will be rich in practical techniques and examples, each book will supply specific answers to problems that managers will face throughout their careers. Skills for New Managers will detail specific techniques and strategies that managers can use to smooth their way into a management position, from hiring to delegating. The series will also continue its user-friendly, icon-rich format, which is designed to be easily digested for managers at all levels of the organizational hierarchy. Books in the series will also feature short, snappy chapters, bulleted lists, checklists and definition of terms as well as summaries at the end of every chapter.</p>", "author": "Morey Stettner", "slug": "skills-for-new-managers-583888-9780071501835-morey-stettner", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071501835.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583888", "product_url": "/app/ecom/book/583888/skills-for-new-managers-583888-9780071501835-morey-stettner", "bisac_codes": [ "BUS041000", "0567" ], "items_count": null, "identifiers": { "ISBN13": "9780071356183", "EISBN13": "9780071501835", "EISBN10": "0071501835" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009793019" } } } }, { "type": "Product", "id": "00010000583887", "attributes": { "name": "McGraw-Hill Math Grade 3", "subtitle": "", "description": "<p>***IF YOU WANT TO UPDATE THE INFORMATION ON YOUR TITLE SHEET, THEN YOU MUST UPDATE COPY IN THE \"PRODUCT INFORMATION COPY\" FIELD. COPY IN THE \"TIPSHEET COPY\" FIELD DOES NOT APPEAR ON TITLE SHEETS.***</p>\n\nFrom McGraw-Hill: the teachers' and parents' most trusted source for first-rate educational materials! Student-friendly math activity books for home study, with little or no parental guidance needed.\n\n<p>About the Book<br/>\nEach book in this series helps primary-school students learn and practice basic math skills they'll need in the classroom and on standardized NCLB tests. Printed in 4-color throughout; with numerous special high-interest features.</p>\n\n<p>Key Selling Features</p>\n\n Attractive 4-color page design creates a student-friendly learning experience.\n\nAll pages are filled to the brim with activities for maximum educational value.\n\nHigh-interest features and real-world applications enliven the learning experience and hold student interest\n\nWeek-by-week summer study plans support use as a \"summer bridge\" learning and reinforcement program.\n\nAll content aligned to state and national standards\n\nInstructional content is scaffolded; students are shown examples, then prompted through the process of solving problems independently.\n\nComplete review of Grade 3 math aligned to the new \"common core\" state standards\n\nWeek-by-week study plans support use as \"summer bridge\" program for children entering Grade 3\n\nDrill and practice to reinforce learning\n\n\n\n<p>Market / Audience<br/>\nThe market for these books consists of parents who are anxious because their children have to take NCLB tests or because their children are falling behind in school. Other parents will buy the books simply because their children need or want additional practice to reinforce school-taught skills.</p>\n\n<p>Sales for this type of workbook always peak in late spring when parents look for \"summer bridge\" study aids. A week-by-week summer study plan included in the book supports this use.</p>", "author": null, "slug": "mcgraw-hill-math-grade-3-583887-9780071775632-mcgraw-hill", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071775632.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583887", "product_url": "/app/ecom/book/583887/mcgraw-hill-math-grade-3-583887-9780071775632-mcgraw-hill", "bisac_codes": [ "MAT004000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071775625", "EISBN13": "9780071775632", "EISBN10": "0071775633" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009793545" } } } }, { "type": "Product", "id": "00010000583886", "attributes": { "name": "Structural Design of Low-Rise Buildings in Cold-Formed Steel, Reinforced Masonry, and Structural Timber", "subtitle": "", "description": "A concise guide to the structural design of low-rise buildings in cold-formed steel, reinforced masonry, and structural timber\n\n<p>This practical reference discusses the types of low-rise building structural systems, outlines the design process, and explains how to determine structural loadings and load paths pertinent to low-rise buildings. Characteristics and properties of materials used in the construction of cold-formed steel, reinforced masonry, and structural timber buildings are described along with design requirements. The book also provides an overview of noncomposite and composite open-web joist floor systems. Design code requirements referenced by the 2009 International Building Code are used throughout. This is an ideal resource for structural engineering students, professionals, and those preparing for licensing examinations.</p>\n\n<p>Structural Design of Low-Rise Buildings in Cold-Formed Steel, Reinforced Masonry, and Structural Timber covers:</p>\n\n Low-rise building systems\n\nLoads and load paths in low-rise buildings\n\nDesign of cold-formed steel structures\n\nStructural design of reinforced masonry\n\nDesign of structural timber\n\nStructural design with open-web joists", "author": "J. R. Ubejd Mujagic, J. Daniel Dolan, Chukwuma G. Ekwueme, David A. Fanella, Roger A. LaBoube", "slug": "structural-design-of-low-rise-buildings-in-cold-formed-steel-reinforced-masonry-and-structural-timber-583886-9780071767934-j-r-ubejd-mujagic-j-daniel-dolan-chukwuma-g-ekwueme-david-a-fanella-roger-a-laboube", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071767934.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583886", "product_url": "/app/ecom/book/583886/structural-design-of-low-rise-buildings-in-cold-formed-steel-reinforced-masonry-and-structural-timber-583886-9780071767934-j-r-ubejd-mujagic-j-daniel-dolan-chukwuma-g-ekwueme-david-a-fanella-roger-a-laboube", "bisac_codes": [ "TEC009020", "0022" ], "items_count": null, "identifiers": { "ISBN13": "9780071767927", "EISBN13": "9780071767934", "EISBN10": "0071767932" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021762340" } } } }, { "type": "Product", "id": "00010000583885", "attributes": { "name": "McGraw-Hill Specialty Board Review Anatomic Pathology", "subtitle": "", "description": "Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.\n\nMore than 1,500 Q&A and 450 full-color illustrations provide the ultimate review for the Anatomic Pathology Board Examination\n\n<p>McGraw-Hill Specialty Board Review: Anatomic Pathology is the perfect way for residents to prepare for the Anatomic Pathology Board Examination and for practicing pathologists to prepare for recertification. You will find everything you need in one comprehensive, full-color review...multiple-choice questions with detailed answer explanations, hundreds of full-color illustrations, suggested readings, and case-based scenarios.</p>\n\n<p>FEATURES</p>\n\n More than 1,500 multiple-choice questions and answers\n\nAnswers to questions include discussion of the salient features of the entity, diagnostic pitfalls, and differential diagnosis; and an explanation of the incorrect choice\n\nMore than 450 full-color, high-resolution gross and microscopic images\n\nCovers all areas of anatomic pathology practice, such as pulmonary, bone and soft tissue, immunopathology, and more\n\nValuable review articles and references provided at the end of each chapter", "author": "Deepa Patil, Deborah Chute, Richard Prayson", "slug": "mcgraw-hill-specialty-board-review-anatomic-pathology-583885-9780071795036-deepa-patil-deborah-chute-richard-prayson", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071795036.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583885", "product_url": "/app/ecom/book/583885/mcgraw-hill-specialty-board-review-anatomic-pathology-583885-9780071795036-deepa-patil-deborah-chute-richard-prayson", "bisac_codes": [ "MED086000", "0068" ], "items_count": null, "identifiers": { "ISBN13": "9780071795029", "EISBN13": "9780071795036", "EISBN10": "0071795030" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010021762767" } } } }, { "type": "Product", "id": "00010000583884", "attributes": { "name": "The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and Followers", "subtitle": "", "description": "<p>\"The social customer is your NEW customer. And if you dont recognize it, they will be someone elses new customer. Adam Metz presents a clear, concise game plan for attracting them, connecting with them, and keeping them. Dont just buy this book: invest in the content. Actually, invest time to implement the content.\"<br/>\nJEFFREY GITOMER, author of The Little Red Book of Selling and Social BOOM!</p>\n\n<p>\"This book connects two key dots in the customer equation: knowing why your customers uniquely do business with you and taking actions that cause them to repeat that choice more frequently.\"<br/>\nRICH BLAKEMAN, sales vice president, Miller Heiman, from the Afterword</p>\n\n<p>\"Ive seen the future of marketing and it delivers in less than 300 pages. Adam Metzs The Social Customer makes a compelling case for revolutionizing your thinking about how you connect and build a relationship with your customer in a fashion that shrinks your marketing team and amplifi es the love the world feels for you and your product. Not easy stuff, and, done the wrong way, its dangerous.\"<br/>\nCHIP CONLEY, founder of Joie de Vivre Hospitality and author of PEAK: How Great Companies Get Their Mojo from Maslow</p>\n\n<p>About the Book</p>\n\n<p>IF you look at the people who follow your company via social media simply as \"social media users,\" youre missing a much bigger picture. They are, above all, your customersand as such, they have a multitude of needs. But without the right social media strategy, they might not remain your customers for long.</p>\n\n<p>Adam Metz is prized by clients and online fans for his understanding of what makes both companies and their customers clickand how social media can get them in sync and drive revenue. In The Social Customer, he teaches you all youll need to know to transform your businessnot just on the Web but across the board. Even if Facebook and Twitter were to disappear tomorrow, these are the fundamentals that will always applywhatever the technology and whatever the social media. Youll learn:</p>\n\n How to transform your brand into a coveted \"Social Object\"\n\nWhere your brand currently stands with your social customersand how to mobilize your customers to get the word out\n\nThe \"The Ten Commandments of Social Customer Relationship Management\"\n\nHow to harness the power of collaboration\n\nHow to delight your customers and win loyalty through individualized Treatment\n\nWhat terms like \"Social Marketing\" and \"Social Sales Insights\" really meanand why they can be vital to business success\n\n\n\n<p>Metz also includes anecdotes, case studies, and outside-the-box inspiration from branding innovatorsranging from upstart punk bands to absolute giants like Burger King and SAPall designed to keep you thinking critically, creatively, and with the kind of flexibility that will keep your social customers engaged as your company grows.</p>", "author": "Adam Metz", "slug": "the-social-customer-how-brands-can-use-social-crm-to-acquire-monetize-and-retain-fans-friends-and-followers-583884-9780071762144-adam-metz", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071762144.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583884", "product_url": "/app/ecom/book/583884/the-social-customer-how-brands-can-use-social-crm-to-acquire-monetize-and-retain-fans-friends-and-followers-583884-9780071762144-adam-metz", "bisac_codes": [ "0071" ], "items_count": null, "identifiers": { "ISBN13": "9780071759182", "EISBN13": "9780071762144", "EISBN10": "0071762140" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009791529" } } } }, { "type": "Product", "id": "00010000583883", "attributes": { "name": "Easy Precalculus Step-by-Step", "subtitle": "", "description": "<p>Take it step-by-step for pre-calculus success!</p>\n\n<p>The quickest route to learning a subject is through a solid grounding in the basics. So what you wont find in Easy Pre-calculus Step-by-Step is a lot of endless drills. Instead, you get a clear explanation that breaks down complex concepts into easy-to-understand steps, followed by highly focused exercises that are linked to core skills--enabling learners to grasp when and how to apply those techniques.</p>\n\nThis book features: Large step-by-step charts breaking down each step within a process and showing clear connections between topics and annotations to clarify difficulties\n\nStay-in-step panels show how to cope with variations to the core steps\n\nStep-it-up exercises link practice to the core steps already presented\n\nMissteps and stumbles highlight common errors to avoid\n\n\n\n<p>You can master pre-calculus as long as you take it Step-by-Step!</p>", "author": "Carolyn Wheater", "slug": "easy-precalculus-step-by-step-583883-9780071767682-carolyn-wheater", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/cover_image/9780071767682.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "583883", "product_url": "/app/ecom/book/583883/easy-precalculus-step-by-step-583883-9780071767682-carolyn-wheater", "bisac_codes": [ "MAT023000", "0654" ], "items_count": null, "identifiers": { "ISBN13": "9780071767675", "EISBN13": "9780071767682", "EISBN10": "0071767681" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010009792250" } } } }, { "type": "Product", "id": "00010000583882", "attributes": { "name": "The Zappos Experience: 5 Principles to Inspire, Engage, and WOW", "subtitle": "", "description": "<p>Make every day a WOW day for your customers, your staffand your bottom line!</p>\n\n<p>In your hands is a manifesto on how Zappos completely blew away the standard of delivering a consumer-centric experience and a revolutionary company culture. Joseph helps us all understand how to achieve a little more of that Zappos magic.<br/>\nEric Ryan, method cofounder and person against dirty</p>\n\n<p>If youre looking for an inspirational path for creating a likable, trustworthy, and wow! organization, youve hit the mother lode.<br/>\nGuy Kawasaki, former chief evangelist of Apple and author of Enchantment: The Art of Changing Hearts, Minds, and Actions</p>\n\n<p>This book provides a roadmap to a successful business by taking inspiration and examples from one of the most innovative, progressive companies of our time. Dont just read it; use it.<br/>\nTony Hawk, professional skateboarder and author of HAWKOccupation: Skateboarder and How Did I Get Here? The Ascent of an Unlikely CEO</p>\n\n<p>Thanks to Joseph Michelli, you can learn exactly how Zappos hit it big and how you can too. By using the five principles Joseph has distilled, you can supercharge your efforts and start down the path to legendary success.<br/>\nMark Sanborn, President, Sanborn & Associates, Inc., and author of The Fred Factor and You Dont Need a Title to Be a Leader</p>\n\n<p>Often, business owners look at media darlings like Zappos with their mouths agape, full of awe but unable to take action. For those eager to do more than watch, Joseph Michelli deconstructs the Zappos story and makes it attainable.<br/>\nSeth Godin, author of Poke the Box</p>\n\n<p>About the Book:</p>\n\n<p>ZAPPOS. The name has come to stand for a new standard of customer service, an amazing online shopping experience, a great place to work, and the most impressive transformational business success story of our time. Simply put, Zappos is revolutionizing business and changing lives.</p>\n\n<p>Now, Joseph Michelli, author of the internationally bestselling business books Prescription for Excellence and The Starbucks Experience, explains how Zappos does itand how you can do it in your industry.</p>\n\n<p>The Zappos Experience takes you throughand beyondthe playful, offbeat company culture Zappos has become famous for. Michelli reveals what occurs behind the scenes at Zappos, showing how employees at all levels operate on a day-today basis while providing the big picture leadership methods that have earned the company $1 billion in annual gross sales during the last ten yearswith almost no advertising. Michelli breaks the approach down into five key elements:</p>\n\nServe a Perfect Fitcreate bedrock company values\n\nMake it Effortlessly Swiftdeliver a customer experience with ease\n\nStep into the Personalconnect with customers authentically\n\nS T R E T C Hgrow people and products\n\nPlay to Winplay hard, work harder\n\n\n\n<p>When you enhance the customer experience, increase employee engagement, and create an energetic culture, you cant help but succeed. Zappos has woven these five key components into a seamless strategy thats the envy of business leaders.</p>\n\n<p>Now that strategy is yours.</p>\n\n<p>With The Zappos Experience, Joseph Michelli delivers a package for instant success right to your doorstep. All you have to do is open and use it.</p>", "author": "Joseph A. 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