Product List
GET /services/catalog/products?format=api&page=70484
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Innovation is a critical driver of organic growth, yet based on the authors' research, only a small percent of companies effectively use innovation to sustain long-term, profitable growth. And the stakes couldn't be higher-failure to create successful new products, services, and business models causes stagnating or declining profits.</p>\n\n<p>Now, for the first time, experts Michael George, James Works and Kimberly Watson-Hemphill explain the surprising and significant gap between the CEO's growth goals and actual performance. The authors, who are experts at connecting strategy to execution, give you a complete blueprint for exploiting the strategic and operational dimensions of innovation.</p>\n\n<p>Using fresh insights about the true drivers of fast time-to-market and the inadequate success rate of innovation, Fast Innovation reveals:</p>\n\n Why current approaches to innovation fail\n\nA new strategic and tactical plan that will help your company dramatically reduce time-to-market by 50 to 80 percent\n\nThe secret for finding out what your customers really want (not just what they say they want)\n\nTools and methods for turning customer insights into ideas that will generate significant ROI\n\nThe key levers that senior leadership must engage to create innovation capability across the business\n\n\n\n<p>You'll receive specific actionable solutions for driving disruptive and sustaining innovation at the strategic, portfolio and project level. You'll also learn how to improve how much time your innovation teams actually spend innovating, and discover the changes that must be launched at the corporate level in order to enable the whole business to embrace and get results from this approach.</p>", "author": "Michael L. George, James Works, Kimberly Watson-Hemphill, Clayton M. 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Perinatologists will find this to be an essential part of their library. As more obstetric practitioners do investigative sonographic procedures in their offices, this book will be a valuable resource for them as well. The new edition is overdue and most welcome.\"--Doody's Review Service</p>\n\n<p>\"This invaluable up-to-date reference is a must have guide especiallyin non-tertiary care centers where the various experts may not be readily available tofurther guide the family and plan the rest of the antepartum, peripartum and postpartum care.\"--Center for Advanced Fetal Care Newsletter</p>\n\n<p>Fetology: Diagnosis and Management of the Fetal Patient offers a cross-disciplinary approach that goes beyond the traditional boundaries of obstetrics, pediatrics, and surgery to help you effectively diagnose and treat fetal patients. Fetology considers the full implications of a fetal sonographic or chromosomal diagnosisfrom prenatal management to long-term outcomefor an affected child. 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With clear step-by-step drawings and instructions, Don Casey explains how to recognize problems--both surface and hidden--and how to separate cosmetic flaws from serious faults.</p>", "author": "Don Casey", "slug": "inspecting-the-aging-sailboat-587193-9780071782487-don-casey", "thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/9780071782487.png", "default_thumbnail_image": "//redshelf-images.s3-external-1.amazonaws.com/thumbnail/default_book_thumbnail.jpg", "product_type": "book", "product_id": "587193", "product_url": "/app/ecom/book/587193/inspecting-the-aging-sailboat-587193-9780071782487-don-casey", "bisac_codes": [ "SPO036000", "0848" ], "items_count": null, "identifiers": { "ISBN13": "9780071445450", "EISBN13": "9780071782487", "EISBN10": "0071782486" }, "drm": null, "cover_image": null, "default_cover_image": null, "book_type": null }, "relationships": { "lowest_offering": { "data": { "type": "offerings", "id": "00010017071147" } } } }, { "type": "Product", "id": "00010000587192", "attributes": { "name": "Introduction to Health Physics: Fourth Edition", "subtitle": "", "description": "<p>A dynamic, all-inclusive overview of the field of health physics</p>\n\n<p>If it's an important topic in the field of health physics, you'll find it in this trusted text . . . in sections on physical principles, atomic and nuclear structure, radioactivity, biological effects of radiation, and instrumentation. This one-of-a-kind guide spans the entire scope of the field and offers a problem-solving approach that will serve you throughout your career.</p>\n\n<p>Features:</p>\n\n A thorough overview of need-to-know topics, from a review of physical principles to a useful look at the interaction of radiation with matter\n\n Chapter-ending practice problems to solidify your grasp of health physics topics and their real-world application\n\n Essential background material on quantitative risk assessment for health-threatening radiation dangers\n\n Authoritative radiation safety and environmental health coverage that supports the International Commission on Radiological Protection's standards for specific populations\n\n High-yield appendices to expand your comprehension of chapter material: Values of Some Useful Constants, Table of the Elements, The Reference Person, Specific Absorbed Fraction of Photon Energy, and Total Mass Attenuation Coefficients\n\n NEW! Essential coverage of non-ionizing radiation-laser and microwaves, computer use in dose calculation, and dose limit recommendations", "author": "Herman Cember, Thomas E. 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Unfortunately, the vast majority of managers, even the most talented and ambitious ones, are not born with these personal qualities. In this breakthrough book, bestselling author and world-renowned executive development coach D. A. Benton helps readers acquire executive charisma.</p>\n\n<p>In Executive Charisma, Benton outlines a proven six-step approach for learning how to think, act, and relate to others like an executive.</p>\n\n<p>She provides powerful tools for fine-tuning the complete executive charisma skill set, including:</p>\n\n Interpersonal communications\n\nManaging upwards\n\nConfidence building\n\nBusiness humor\n\nExecutive bearing, and more\n\n\n\n<p>Drawing upon her experience coaching clients at American Express, Century 21, Merrill Lynch, Nabisco, Viacom, Pepsi, and other top companies worldwide, Benton clearly defines executive charisma and explains why projecting a commanding professional demeanor is so fundamental to corporate success.</p>", "author": "D. A. 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With its broad scope, easy-to-navigate format, and ready-to-apply diagnostic and treatment strategies, this is the most accessible - and essential - guide to anemias and related diseases ever published.</p>\n\n<p>Features</p>\n\nA complete top-to-bottom review of anemias, written with the non-specialist in mind\n\nLogical chapter organization based on the clinical features that prompt the initial encounter between doctor and patient\n\nDiscussions of anemias related to physiological conditions such as anemia in age and pregnancy, or due to endocrine and metabolic conditions--categories that are commonly encountered in clinical practice but rarely addressed in traditional hematology texts\n\nA unified patient management strategy in each consistently formatted chapter\n\nKey Diagnostic Features and Key Management Issues tables within each chapter\n\nPractical insights that help you review pathologic material to determine the presence and severity of the disease\n\nCoverage of treatment modalities at the forefront of clinical practice, including chemotherapy, monoclonal antibodies, and stem and hematopoietic stem cell transplantation", "author": "Kenneth Bridges, Howard A. 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In Sun Tzu Strategies for Selling, the author of the bestselling Sun Tzu: The Art of War for Managers interprets the theorist's classic battle strategies specifically to help salespeople win on the increasingly competitive sales battlefield.</p>\n\n<p>Packed with brilliant insights that will help anyone who sells prevail over any competitor, this new translation of The Art of War includes special notations underscoring the relevance of Sun Tzu's writings to sales strategy. It also transforms Sun Tzu's wisdom into contemporary sales advice, object lessons, and real-life \"how-tos,\" such as:</p>\n\n Get your strategy straight\n\nWin without fighting\n\nHave a unique selling proposition\n\nKnow your competitor\n\nAim for big wins\n\nLearn from lost sales", "author": "Gerald A. Michaelson, Steven W. 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The lessons they presentlessons that focus on the ability to create, manage, and lead effective teamsare as appropriate in the boardrooms of New York as they are on the battlefield. 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The requirements are defined, implications of the New Capital Accord are presented, and the major steps that a bank must take to implement the New Accord are discussed. The resulting thumbnail sketch of the Basel Committee, and specifically the New Capital Accord, is valuable as both a ready reference and a foundation for further study of this important initiative.</p>\n\n<p>Risk is unavoidable in the financial industry. It can, however, be measured and managed to provide the greatest risk-adjusted return, and limit the negative impacts of risk to a banks shareholders as well as potential borrowers and lenders. The Fundamentals of Risk Management provides risk managers with an approach to risk-taking that is both informed and prudent, one that shows operations managers how to control risk exposures as it allows decision-making executives to direct resources to opportunities that are expected to create maximum return with minimum risk. 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