Applying Communication Theory for Professional Life
5th Edition
A Practical Introduction
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Additional Book Details
Now in its fifth edition, Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, authors Marianne Dainton and Elaine D. Zelley introduce communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapters are designed for in-class use to illustrate the application of theory in a variety of professional settings. The Fifth edition features eight new theories, a new chapter on theories of strategic communication, and expanded discussions of mediated communication theories.
ISBNs | 9781544385969, 154438596X, 9781544385945, 9781544385945 |
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Language | English |
Number of Pages | 328 |
Edition | 5th |