The Data Gaze 9781526436917 | 9781526463197 RedShelf

The Data Gaze

1st Edition

Capitalism, Power and Perception

David Beer
eISBN-13: 9781526463197

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A significant new way of understanding contemporary capitalism is to understand the intensification and spread of data analytics. This text is about the powerful promises and visions that have led to the expansion of data analytics and data-led forms of social ordering.



 It is centrally concerned with examining the types of knowledge associated with data analytics and shows that how these analytics are envisioned is central to the emergence and prominence of data at various scales of social life.  This text aims to understand the powerful role of the data analytics industry and how this industry facilitates the spread and intensification of data-led processes. As such, The Data Gaze is concerned with understanding how data-led, data-driven and data-reliant forms of capitalism pervade organisational and everyday life.



Using a clear theoretical approach derived from Foucault and critical data studies the text develops the concept of the data gaze and shows how powerful and persuasive it is. It’s an essential and subversive guide to data analytics and data capitalism.

Sold By SAGE Publications
ISBNs 9781526436924, 9781526463197, 1526463199, 9781526436917
Language English
Number of Pages 160
Edition 1st

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