Public Relations

2nd Edition

Tom Kelleher

eISBN-13: 9780190925109

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Additional Book Details

Engagement. Conversation. Influence. Transparency. Trust.

Public Relations, Second Edition, presents a clear, engaging and contemporary picture of public relations principles while seamlessly integrating technical and cultural shifts brought about by the rise of social media. Both its professional relevance and digital savvy make this text the new standard for introductory public relations courses.

ISBNs	0190925108, 9780190925109
Language	English
Number of Pages	456
Edition	2nd